All Entries Tagged With: "Rolex"
Patek Philippe and Rolex Highlight Antiquorum’s November 13 Geneva Auction
The Mandarin Oriental Hotel in Geneva will host Antiquorum’s “Important Modern & Vintage Timepieces” auction on November 13. The highlights include a recently discovered Patek Philippe quarter and special type five-minute repeating 24-hours in one revolution pocket watch and a Patek Philippe ref. 1518 in yellow gold. In all, 603 exceptional modern and vintage timepieces will be offered. Find details inside.
Sotheby’s Autumn Sale Includes Unique Patek Philippe Reference 1518, Historical Rolexes, and Much More
Sotheby’s autumn sale of Important Watches on Sunday November 13 in Geneva will be spearheaded by the “Clarin Mustad 1518” – a unique Patek Philippe reference 1518 perpetual calendar chronograph that is estimated to sell for between $890,000 and $1,330,000. The sale also includes two Rolex wristwatches that belonged to leaders of the post-World War II era.
Tiger Woods Signs Endorsement Deal with Rolex
Today Tiger Woods and Rolex announced a new partnership that marks the return of Woods to the world of big-time endorsements. The deal follows TAG Heuer’s August decision to drop Woods as an ambassador, and it is the first major endorsement deal for Woods since the downfall that began in November, 2009.
Rolex Names Gian Riccardo Marini New CEO
Rolex has named Gian Riccardo Marini as the company’s new CEO, effective immediately. Marini formerly served as managing director of Rolex Italia S.p.A. Marini replaces Bruno Meier, who was named CEO in 2008. Rolex also created a new position by appointing Daniel Neidhart as manager of the foreign subsidiaries of the Group. Neidhart formerly managed the Chinese market for Rolex, and he will remain in Hong Kong.
Carl F. Bucherer and Rolex Open Boutique at Zurich Airport
Carl F. Bucherer has opened a new boutique in the Zurich, Switzerland airport. The boutique is the first of its kind, offering Carl F. Bucherer timepieces and jewelry, and an extensive collection of Rolex watches. This marks the first time the two Swiss brands have come together to collectively showcase some of their finest and most creative designs.
What’s the Most Valuable Watch Brand?
And Just How Valuable Is It?
Each year the Millward Brown Optimor consulting firm issues a ranking of the world’s top brands. MBO uses a complex formula to estimate a brand’s worth. Only one brand whose primary product is watches made the list: Rolex. MBO estimates that Geneva-based Rolex is the world’s sixth most valuable luxury brand with a value of $4.74 billion.
Original Rolex Milgauss Tops $110,000 At Auction
An original Rolex Milgauss Ref. 6541 produced in 1958 brought more than $113,000, including buyer’s premium, at today’s Bonhams auction of fine wristwatches in London. The watch, Lot 139, was originally sold by Watches of Switzerland in New Bond Street in 1962. Characterized by the “lightening strike” center seconds hand, the Milgauss was designed for use in areas subjected to high levels of electro-magnetic radiation. This example has a black honeycomb dial, “Milgauss” printed in red, a caliber 1066M movement, and a 35mm case.
Antiquorum’s June Sale: Steve McQueen, FDR, and More
Antiquorum’s June 11 auction in New York will include timepieces associated with American icons including Steve McQueen, Franklin Delano Roosevelt, Frank Sinatra, and others, well as collector pieces including a Patek Philippe Ref. 1436 dating to 1941, a mid-1990s Patek Ref. 3970, and an A. Lange & Söhne Tourbillon “Pour le Mérite” produced in 1996.
Rolex Updates the Classic Datejust
The Rolex Datejust is perhaps the quintessential wear-it-anywhere-suit-or-jeans watch. On the 60th anniversary of the original launch, Rolex presents the Oyster Perpetual Datejust II Rolesor. The new model updates the classic Datejust design with a 41mm case. Available in steel and either white or yellow gold with a fluted bezel, the Datejust II is waterproof to 100 meters. The COSC-certified movement is designed and manufactured in house and it features a Parachrom hairspring and Paraflex shock absorbers. The steel and gold Oyster bracelet is fitted with an Easylink extension link for added wearing comfort.
Daytona Brings World Record Price at Auction
A vintage Ref. 6270 Rolex Daytona in 18k gold brought a world record Sfr. 360,000 at Antiquorum’s Spring sale in Geneva, held March 28 and 29. The record-setting Daytona’s bezel contains 28 baguette diamonds. Patek Philippe wristwatches also performed well. An 18k yellow gold Ref. 2499/100 perpetual calendar produced in 1980 brought SFr. 312,000, and a Ref. 1518 made in 1942 achieved SFr. 240,000. Overall the sale brought SFr. 5,419,584. All prices include buyer’s premium.
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