Watch Insider Interviews Rado CEO Matthias Breschan

Rado HyperChrome Glam Slam

At watch-insider.com, WatchTime contributor Alexander Linz has posted an audio interview with Rado CEO Matthias Breschan, discussing the brand's latest offerings, it's upcoming appearance at Baselworld, and Rado's relationship with the sport of tennis. To hear the interview click here. Linz also provides details on two new Rado collections: Rado HyperChrome Glam Slam for women and the Rado … [Read more...]

Rado Airs Andy Murray TV Commercial

Rado ambassador Andy Murray

Rado has launched its first television commercial, which aired internationally yesterday, starring last year's U.S. Open Men's Champion and Rado brand representative Andy Murray. The commercial, shot in Miami, shows Murray testing the scratch-resistance of his watch, the Rado HyperChrome Chronograph, in a variety of training activities. The commercial, which will debut on the Tennis Channel … [Read more...]

Watch Brand Ambassadors at Australian Open

Audemars Piguet ambassador Novak Djokovic celebrates his victory.

While the WatchTime crew was checking out new watches at the Geneva fairs, the world's top tennis players were vying for championships at the Australian Open in Melbourne. This year, three watch brands were represented among the four finalists for the men's and ladies' titles. The men's final saw a battle between Audemars Piguet and Rado as their brand ambassadors Novak Djokovic (AP) and Andy … [Read more...]

SIHH Preview: Piaget Unveils its First Minute Repeater

Piaget Minute Repeater front

Piaget has announced the launch of its first minute repeater timepiece, set to debut at next month's SIHH watch fair in Geneva. In the brand's tradition of historically thin watches and mechanical movements, the new watch sets another record for slenderness in its category: only 4.8 mm thick for the caliber and only 9.4 mm for the case. … [Read more...]

Facetime October 27

Wendy Bumgardner wears her IWC Aquatimer Chronograph Galapagos Islands Edition on a scenic walk in Rocky Mountain National Park, Colorado.

It's Facetime again! WatchTime has selected our favorite  readers-and-their-watches photos of the week. Congratulations to this week's Facetimers, Wendy Bumgardner, Henry Lin, Reggie Remy, Jaksa Stankiewicz, and David Netherton, and our thanks for sending their photos. If you want to be featured in our weekly Facetime section, as well as on Pinterest and our other social networks, please submit a … [Read more...]

Stephen Forsey to be Keynote Speaker at AWCI 2012

AWCI Logo

Fans of both classical and modern horology, take note: the American Watchmakers-Clockmakers Institute (AWCI) will be hosting its 2012 Convention and Educational Symposium on August 1st - 5th at the Hyatt Regency Denver Tech Center in Colorado, and this year's headliners represent two generations of high watchmaking. Stephen Forsey, co-founder with Robert Greubel of the La Chaux-de-Fonds-based … [Read more...]

Andy Murray Becomes Rado Ambassador

Rado ambassador Andy Murray

British tennis player Andy Murray, currently ranked fourth in the world, has signed an ambassador agreement with Swiss watch brand Rado. Joining Murray in the 2012 Spring/Summer season will be Rado's D-Star 200 Collection. The Rado D-Star 200 Automatic with blue high-tech ceramic is also the official tournament watch of the Aegon Championships. … [Read more...]

The Latest FaceTime Photos

FaceTime_Butnik_560

Dear WatchTime readers, thank you very much for continuing to send us photos of yourselves wearing your favorite watches in all kinds of interesting places and situations! Here are some of the latest we've received. If you'd like to see yourself and your timepiece here, email us a high-res photo, along with a descriptive caption, to photo@watchtime.com. The best photos will also be selected for … [Read more...]

FaceTime Photo Gallery Comes to the Web

Sully Sullenberger and Jim Leslie_150

One of the most popular departments in our bi-monthly magazine — FaceTime, a  gallery of photos submitted by WatchTime readers of themselves modeling their beloved watches — is now online. Click here to see the latest, and how you can submit your own photos. … [Read more...]

Million-Dollar Club: What Watch Brands Spent the Most on Advertising in 2011?

Rolex/Chanel/BellRoss/Omega graphic

If watch advertising is a barometer of the health of a market — and it is — then the U.S. watch market is bouncing back after the catastrophe of 2009. Spending on watch advertising in the United States jumped 16 percent in 2011 to $365.8 million, indicating that the watch market here is improving. … [Read more...]

Dominique Loiseau on Girard-Perregaux: The WatchTime Q&A

Watchmaker Dominique Loiseau

French-born watchmaker Dominique Loiseau first caught the attention of watch collectors in the 1980s, the great wasteland years of the mechanical watch industry when quartz ruled the watch-world roost. His complex and creative inventions, such the Rose des Temps clock, the Blancpain 1735 wristwatch and the 1f4 models from his own independent atelier, have made him a legend among the collector … [Read more...]

Custom Bell & Ross Harley-Davidson to Tour U.S.

After an impressive third place finish in the Modified Harley-Davidson Class at the AMD World Championships in Sturgis, South Dakota on August 11, 2011. Shaw Harley-Davidson’s Bell & Ross inspired custom built Nascafe Racer will go on tour in the U.S. starting September 29. Find the dates and locations and wallpaper of the custom Harley inside. … [Read more...]

Hublot Opens on Madison Avenue, and D-Wade Joins the Family

It's only Wednesday and it has already been a busy week for Hublot. The brand's new boutique at 692 Madison Ave. in Manhattan is open for business, and Dwayne Wade has joined the brand as an ambassador. The boutique sports a prestigious address, as the premises are part of a historic Madison house dating from the 19th Century, situated in a block encompassing grand luxury houses. See more inside. … [Read more...]

The Birth of the Modern Dive Watch A Conversation with Cpt. Robert Maloubier

Captain Robert Maloubier’s life story reads like an action thriller that makes James Bond look like a milquetoast, and his exploits launched a chain of events that would result in the creation of the mechanical diver’s watch as we know it today. This is his story. … [Read more...]

SIHH Preview: Piaget Emperador Coussin Tourbillon Automatic Ultra-Thin

At SIHH, Piaget will debut the new Emperador Coussin Tourbillon Automatic Ultra-Thin. This piece sets a new record for the world’s thinnest self-winding tourbillon watch, measuring a mere 10.4mm thick. It is a showcase of Piaget's unique skills in the field of ultra-thin watchmaking and the brand's desire to develop innovative and creative complicated calibers. … [Read more...]

Win a Trip to Shanghai with Rado

Swiss watchmaker Rado is re-launching its website www.rado.com this month. To celebrate in a unique way, Rado has created the micro-site http://hello.rado.com/ where visitors are invited to record their welcome greetings in a photo or a video. Rado is inviting all its fans and those newly acquainted to the brand to demonstrate their design spirit by participating in what is billed as the … [Read more...]

Beyond Tiger: Watches, Celebs, and Scandal

If, in the wake of the Tiger Woods scandal, you were wondering about the status of his endorsement deal with TAG Heuer, you need only check the company’s Web site for the answer. As this is written, the TAG Heuer home page features a statement from brand CEO Jean-Christophe Babin that “The partnership with Tiger Woods will continue,” while acknowledging that the use of his image in certain … [Read more...]