RADO

Rado is a Swiss watch brand. Rado’s predecessor, Schlup Co., was founded in 1917 who then formed Rado in the 1950s. When the Rado Diastar watch hit the market in 1962 the brand increased the watch sales significantly as the Rado Diastar was the first scratch-resistant timepiece – it is still in production and available today.

Since then Rado has experimented with a number of technologies and materials, among them tungsten, titanium, sapphire crystal and lanthanum. Since 1968 Rado belongs to what is today know as Swatch Group (formerly ASUAG, SSIH, SMH). The Rado watches price list ranges from below $1,000 to more than $200,000. Popular models are the Rado Jubile waches, Rado Ceramica, Rado Pezdir.

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Watch Insider: 17 Ultra-Technical Timepieces

On my blog, Watch-Insider.com, I assembled this list of 17 “techie” watches, all released within the past few years, that have most fascinated me in the area of technical innovation and watchmaking prowess. This list of ultra-technical watches will be updated whenever we stumble upon a new extraordinary watch. Here are 17, with photos and...

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May 6, 2015 by Alexander Linz

Sponsored: Gerald Charles Introduces Maestro 9.0 Tourbillon

Introducing a new age of technical aestheticism, Gerald Charles debuts its Maestro 9.0 Tourbillon. With a unique design created with the expert oversight of the brand’s creative director, Octavio Garcia, the timepiece is a return to the original Maestro flying tourbillon released in 2005. Taking hints from the brand’s rich history, the new release is...

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Mar 21, 2023 by WatchTime

Baselworld 2015: New Rado HyperChrome Watches (Updated with Live Photos & U.S. Prices)

We take a look at several new additions to Rado's HyperChrome collection, such as the Rado HyperChrome Automatic XL, the Rado HyperChrome Automatic Chronograph XXL Tachymeter and the Rado HyperChrome Automatic Limited Edition.

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Mar 26, 2015 by Jay Deshpande

Watch Insider: My Top 10 Watches From Baselworld

I thought now would be an ideal time to look back on my personal favorite watches from Baselworld, first published on my blog, Watch-Insider.com. Let me know if you agree with my choices (listed here in alphabetical order) and feel free to share your own favorites in the comments box below. Blancpain Fifty Fathoms Bathyscaphe...

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Feb 17, 2015 by Alexander Linz

Fratello Classics: 8 Watches for Friday the 13th

As we all try to survive another Friday the 13th, I thought it would be fun to re-post this “Fratello Friday” article highlighting eight watches that have the number ‘13’ in their reference number. It is, admittedly, an unusual method for generating a list of watches, and the results were somewhat surprising; before I started...

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Feb 13, 2015 by Robert-Jan Broer

Watches at Wimbledon: Who Wears What

As many watch aficionados and tennis fans know, some of the Wimbledon tournament’s biggest stars are also “brand ambassadors” for some watch brand or other. So which watch will we see on the wrist of the eventual men’s and ladies’ Wimbledon champs at the trophy presentation this year? We don’t know yet, but here’s a...

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Jan 5, 2015 by Mark Bernardo

Monochrome Monday: New Tudor Watches We’d Love to See at Baselworld 2014

In Last Week’s “Monochrome Monday” post, the Monochrome team gave you our ideas on what could (and, in our opinion, should) be Rolex’s new models at the upcoming Baselworld fair. Tudor, having been in the shadow of its big-brother brand Rolex for several decades, has been mounting a rather successful comeback in recent years. Tudor...

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Mar 17, 2014 by Frank Geelen

Audio: 14 Watch Executive Interviews from SIHH 2014 (Updated)

At this year’s SIHH in Geneva, I spoke with 14 important figures, from 13 luxury watch brands, about the timepieces unveiled at the show and what each brand has in store for 2014. Follow the links below to hear the audio from these interviews, all conducted for my blog, Watch-Insider.com.

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Jan 28, 2014 by Alexander Linz

Review: 9 iPad Apps for Watch Aficionados

Though tablets such as the iPad arrived on the market just a few years ago, it is already difficult to imagine our lives without them, and the world of apps that complement them. But have you ever thought about how a tablet app could help you choose your next watch, or even help enhance your...

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Dec 4, 2013 by Raphael Calles

Top 20 Swiss Chronometer Watch Brands: Rolex Leads the Pack

In this article, we examine COSC data revealing the top 20 Swiss chronometer watch brands - see who made the list.

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Nov 6, 2013 by Jay Deshpande

What Watch is Mets Ace Matt Harvey Wearing?

New York Mets ace Matt Harvey recently pitched his first career shutout against the Colorado Rockies, adding to an already impressive resume. He’s also, apparently, become something of a watch enthusiast.

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Aug 13, 2013 by WatchTime

So What Watch Was Nik Wallenda Wearing?

TV viewers were glued to the Discovery Channel this past Sunday night, as daredevil Nik Wallenda set another Guinness World Record (his seventh) by walking across the Grand Canyon on a tightrope.

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Jun 28, 2013 by WatchTime

Million Dollar Club 2012: Watch Advertising at All-Time High

In an exclusive report in the upcoming May-June issue of WatchTime, we reveal which watch brands are spending the most on advertising in 2012, a record year for watch-company ad spending, and we provide a complete list of the 60 brands that spent more than $1 million on ads.

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Apr 8, 2013 by Joe Thompson

Watch Insider Interviews Rado CEO Matthias Breschan

At watch-insider.com, WatchTime contributor Alexander Linz has posted an audio interview with Rado CEO Matthias Breschan, discussing the brand’s latest offerings, it’s upcoming appearance at Baselworld, and Rado’s relationship with the sport of tennis.

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Mar 29, 2013 by WatchTime

Kobe Bryant Joins Hublot’s Roster of All-Star Athletes

Hublot continues its domination of the sports world with the signing of all-star Los Angeles Lakers guard Kobe Bryant as its newest “brand ambassador.” Like other high-profile athletes in Hublot’s stable, including fellow NBA star Dwyane Wade of the Miami Heat, Olympic runner Usain Bolt, and soccer star Diego Maradona, Bryant will lend his name...

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Mar 21, 2013 by Mark Bernardo

Rado Airs Andy Murray TV Commercial

Rado has launched its first television commercial, which aired internationally yesterday, starring last year’s U.S. Open Men’s Champion and Rado brand representative Andy Murray. The commercial, shot in Miami, shows Murray testing the scratch-resistance of his watch, the Rado HyperChrome Chronograph, in a variety of training activities. The commercial, which will debut on the Tennis Channel on March...

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Mar 21, 2013 by WatchTime

Watch Brand Ambassadors at Australian Open

While the WatchTime crew was checking out new watches at the Geneva fairs, the world’s top tennis players were vying for championships at the Australian Open in Melbourne.

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Jan 29, 2013 by WatchTime

SIHH 2013: Piaget

WatchTime contributor Alexander Linz has the latest from Piaget at watch-insider.com.

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Jan 23, 2013 by WatchTime

SIHH Preview: Piaget Unveils its First Minute Repeater

Piaget has announced the launch of its first minute repeater timepiece, set to debut at next month’s SIHH watch fair in Geneva. In the brand’s tradition of historically thin watches and mechanical movements, the new watch sets another record for slenderness in its category: only 4.8 mm thick for the caliber and only 9.4 mm...

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Dec 26, 2012 by Mark Bernardo

Stephen Forsey to be Keynote Speaker at AWCI 2012

Fans of both classical and modern horology, take note: the American Watchmakers-Clockmakers Institute (AWCI) will be hosting its 2012 Convention and Educational Symposium on August 1st – 5th at the Hyatt Regency Denver Tech Center in Colorado, and this year’s headliners represent two generations of high watchmaking. Stephen Forsey, co-founder with Robert Greubel of the...

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Jul 11, 2012 by Mark Bernardo

Andy Murray Becomes Rado Ambassador

British tennis player Andy Murray, currently ranked fourth in the world, has signed an ambassador agreement with Swiss watch brand Rado. Joining Murray in the 2012 Spring/Summer season will be Rado’s D-Star 200 Collection. The Rado D-Star 200 Automatic with blue high-tech ceramic is also the official tournament watch of the Aegon Championships.

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Jun 22, 2012 by WatchTime

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