All Entries Tagged With: "IWC"
IWC and Parmigiani Go To The Oscars
Top Hollywood celebrities wore IWCs as they made their way down the famous red carpet Sunday night. Taylor Lautner wore the Portuguese Chrono Automatic, Quentin Tarantino wore the Big Pilot, and Robin Williams wore the Pilot’s Mark XVI. Parmigiani Fleurier once again co-sponsored Sony Pictures Classics’ pre-Oscar celebration in Beverly Hills on Saturday night. Guests included Best Actress Nominee Carey Mulligan for “An Education” along with Helen Mirren and Christopher Plummer. Parmigiani is an active partner of Sony Pictures Classics events; this is the third Oscar event Parmigiani has sponsored for the independent film company.
IWC Portuguese Grande Complication
Twenty years ago IWC debuted its Grande Complication, and at SIHH 2010, the 657-component movement made its first ever appearance in a Portuguese case. Dubbed the flagship of the Portuguese fleet, the automatic-winding 79091 caliber offers a chronograph that records up to 12 hours, perpetual calendar displaying the day, date, month and the complete year in four digits, moon phase accurate to 1 day in 122 years, minute repeater, and small hacking seconds.
SIHH: IWC Portuguese Hand-Wound
For IWC, 2010 is the “Year of the Portuguese” and fans of the brand will be happy to read that the manufacture is offering two beautifully simple 44mm models in stainless steel cases, each with an original pocket watch movement of the type that the first pocket watch-style wristwatch appeared with seventy years ago.
SIHH: IWC Portuguese Yacht Club Chronograph
IWC brings the Yacht Club back in the iconic Portuguese case as the 45.4mm Yacht Club Chronograph, the first sporty model in the Portuguese family. The movement is IWC’s manufacture caliber 89360. Its chronograph permits the recording of aggregate times of up to twelve hours on the common counter for the minutes and hours and can be reset to zero via the flyback function at any time while running, so that it is instantly ready to start measuring a new time.
IWC Launches iPhone Application
IWC’s iPhone application is officially live. The app is available for free download on iTunes – just log in to iTunes and search “IWC” to locate it. The app showcases the entire collection, plays all of the IWC films, downloads screensavers and locates IWC Boutiques and authorized retailers. Users can explore details of the IWC watch collection through images and specifications. Complicated mechanisms are explained with digital animations. Use the “try it on” function to virtually put various IWC models on your wrist.
IWC Opens Flagship Boutique in Hong Kong
Hong Kong and Schaffhausen may seem worlds apart, but they have something in common: a very special place to view IWC timepieces. IWC’s Flagship Boutique is their fourth Hong Kong location, and the most extravagant, and it may provide a model for future boutiques in key markets. The boutique presents a unique backdrop and offers insight into the worlds of IWC.
IWC Mark XVI Plays Role in Roland Emmerich Film “2012″
In Roland Emmerich’s new action film “2012″, the end of the Mayan Long Count Calendar brings a global cataclysm that threatens the survival of the human race. John Cusack stars as Jackson Curtis, an IWC owner who uses his Mark XVI pilot’s watch as collateral to secure seats on a small plane, saving himself and his family. Click this link to watch the wild ride that follows.
Snapshots From a Recession
This is the time of year when market analysts release holiday shopping forecasts. Come along as we take a look at three important reports released recently. One focuses on global consumer confidence, one on the state of the USA retail trade, and one on retailer holiday plans. Sprinkle in comments from a leading watch brand CEO on the state of the economy and how his brand has been affected, and the future comes into focus.
Diving in Style: IWC’s New Aquatimers
At SIHH 2009, IWC unveiled a new Aquatimer family that will include 5 models ranging in size from 44 to 46 mm: the Deep Two which follows up the Deep One, three chronographs including a special Galapagos Islands model, and the Aquatimer Automatic 2000. All models feature a bracelet quick-change system that requires no tools. At the end of the article, you can click to view technical specs for each new Aquatimer model. Let’s go under the waves and explore the new Aquatimer family…
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IWC and Parmigiani Go To The Oscars
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