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Audemars Piguet

Audemars Piguet (AP) is a Swiss luxury watch brand. Audemars Piguet was founded in 1875. Tiffany, Cartier and Bulgari used Audemars watches to offer them (relabeled) under their own brands. Since 1882, the Audemars and Piguet families have been involved with the AP company without interruption. Audemars Piguet ambassadors are, among others, Michael Schumacher, Lionel Messi, LeBron James, Michelle Yeoh. Among the notable Audemars Piguet (AP) collections are the Audemars Piguet Royal Oak, Audemars Piguet Royal Oak Offshore, Audemars Piguet Millenary, Audemars Piguet Jules Audemars, Audemars Piguet Tradition, Audemars Piguet Classique. Audemars is popular for its AP ladies watches but is most often bought by male collectors because of its elegant Audemars Piguet men's watches. Our watch database has the full Audemars Piguet prices list, our glossary shows you the correct Audemars Piguet pronunciation and the AP watches shown on our website can be found at local dealers who often have Audemars Piguet for sale (with discounts compared to the Audemars price list). Beware of buying an Audemars Piguet replica (Audemars replica) or fake Audemars because the quality is often sub-standard and does not justify the Audemars Piguet prices for such products. WatchTime publishes Audemars Piguet (AP) news, Audemars Piguet (AP) watch reviews and opinions on Audemars Piguet watches. Learn more about your favorite Audemars Piguet watch (prices for many Audemars Piguet watches included) from WatchTime's Audemars Piguet articles about the Royal Oak Offshore, Millenary watch, and many other Audemars Piguet watches. We also frequently speak with the watchmakers of Audemars Piguet and visit the AP facilities in Switzerland. If you are an AP collector stay tuned on our latest updates.

5 Iconic Watches from the Mind of Gérald Genta

Audemars Piguet Royal Oak

Throughout his career, legendary watch designer Gérald Genta (1931-2011) created some of the most iconic models in the watch world, working with brands from Omega to Audemars Piguet and IWC and eventually establishing an independent brand (now absorbed into Bulgari, one of his other clients) making watches under his own name. It is a testament to the influence of his designs that his watches became hallmarks of their respective brands and remain popular watch styles. Below, we take a look at … [Read more...]


Watch Review: Audemars Piguet Royal Oak Perpetual Calendar

Audemars Piguet Royal Oak Perpetual Calendar

Continuing our end-of-year reviews on calendar watches, excerpted from a feature in WatchTime's December 2010 issue, we present a review of the Audemars Piguet Royal Oak Perpetual Calendar, with original photos by Nik Schölzel. … [Read more...]


Out of This World: Reviewing the Seiko Astron GPS Watch

Seiko Astron in Space

The Seiko Astron, released to great fanfare in 2012, tells time by receiving GPS signals anywhere on Earth. Was it a world-beater in our test? Click here to read our in-depth review of the Seiko Astron GPS solar watch, with original photographs by Robert Atkinson, first published in our April 2013 issue. … [Read more...]


Sponsored: How to Borrow Against Your Luxury Watch

Borro-for-WatchTime_150x150

Life rarely travels in a predictable, straight line. Situations can arise—family emergencies, investment opportunities and cash flow gaps, among others—that require significant amounts of capital on short notice. You may consider a traditional loan or selling your one of your prized watches but there is an alternative option – Luxury asset loans. Borro allows you to borrow from $5,000 up to $2 million in just a few days. The process is safe, fast, respectable, private—and very … [Read more...]


Watch Insider’s Top 10 Chronographs for 2014

Jaeger-LeCoultre Master Compressor Chronograph Ceramic

As we approach the end of 2014, I have started assembling my annual Top 10 Watches list in various categories for my blog, Watch-Insider.com. First up are my favorite new chronograph watches that debuted this year. … [Read more...]


Feeling Blue: 20 Watches With Blue Dials and Blue Straps

TAG Heuer 1887 Carrera Chronograph

Blue watches are one of the growing style trends seen in the watch world in the past few years — and on display at the watch shows in Switzerland and in the U.S.A. —, with blue-on-blue dial-strap combinations. We took a look at such blue watches with blue dials and blue straps released within the past few years, and compiled a list of 20 timepieces from brands on the blue-dial bandwagon. … [Read more...]


Star Time: 13 Celebrity-Branded Sports Watches

EMINEM wearing G-Shock

There is no shortage of celebrities, many of them celebrity athletes, who serve as "brand ambassadors" for watch brands, appearing in ads and attending events wearing their watches. However, a few of these stars go the extra mile, giving input and often even becoming involved in the design process, for special celebrity watches to which they lend their names. Below is a list of 12 celebrity watches developed in honor of, and named for, their famous representatives. … [Read more...]


SIHH 2015 Preview: Audemars Piguet Royal Oak Concept “Acoustic Research”

Audemars Piguet Royal Oak Concept Acoustic Research

As it did last year, Audemars Piguet has unveiled its newest Royal Oak Concept watch ahead of the upcoming 2015 SIHH watch fair. This year's model is truly a milestone: The Audemars Piguet Royal Oak Concept "Acoustic Research" is a unique prototype piece that is the result of an eight-year program to develop the "perfect" minute repeater sound volume. … [Read more...]


7 Personalized Watches Made for World Champion Athletes

LeBron James wearing AP watch

With the NFL Season in full swing, and the NBA and NHL just getting warmed up, we at WatchTime thought it would be the perfect time to re-post (with a few updates) our article on the elite fraternity of athletes who have not only won a world championship in their sports but also boast a watch made specifically for them. Here are seven notable watches of champions. … [Read more...]


Monochrome Monday: Introducing The Audemars Piguet Millenary Quadriennium

Audemars Piguet Millenary Quadriennium - angle

Audemars Piguet has improved the annual calendar so that it almost becomes a perpetual calendar. That might sound strange, but we’ll explain. This new calendar is function makes its debut in the Audemars Piguet Millenary Quadriennium. (The name is Latin for a quadrennium, which is a four-year period.) The watch also features the famous AP escapement, making for an altogether interesting timepiece. … [Read more...]


Fratello Friday: My Top 5 Favorite Divers’ Watches

Omega Seamaster Ploprof

Admittedly, I do not dive. In fact – and this has been a secret until now – it took me a lot of effort to even get my swimming diploma when I was a young boy. For my parents, this must have been hell; I hated water and didn’t want to be near it. Things have changed a bit, however. Although I am still not much of a swimmer, I do like to take a plunge in the pool when I am on holiday. And being a watch enthusiast, and a very modest collector, I like to have the right watch on my wrist when I … [Read more...]


“Sound” Investments: 10 Notable Minute Repeaters and Chiming Watches

Piaget Minute Repeater front

One of the most difficult watch complications to produce, a minute repeater transforms a watch from mere timekeeping device to miniature music box. Below we take a look at 10 minute repeaters — and other, even more sophisticated chiming watches — that are more than just bells and whistles. … [Read more...]


Close-Up: 6 Audemars Piguet Royal Oak Offshore Chronographs for 2014

Audemars Piguet Royal Oak Offshore Chronograph

Along with headline-grabbers like its new Royal Oak Concept watch and Millenary Minute Repeater, the other big debut from Audemars Piguet at this year's SIHH was a set of six all-new watches in its Royal Oak Offshore Chronograph collection, which features some contemporary design updates for 2014. … [Read more...]


Fratello Friday: What If You Could Only Have One Watch? My Top 5 Choices

Omega Speedmaster Co-Axial

It’s Fratello Friday! If you are like me, you can’t live with only one watch. You need at least one chronograph, one watch with a second time zone, and one divers' watch (even if you never go near a swimming pool). Perhaps you need at least one quartz watch as well, if only to set the time correctly on your mechanical watches. What about a watch with a moon-phase? Can’t do without one, right? … [Read more...]


Blackout: 17 Black-on-Black Watches

Blancpain Fifty Fathoms Bathyscaphe Flyback Chrono

Blue-on-blue isn't the only popular watch-color trend of recent years. "All-black" watches, with ebony-colored cases, dials, and straps, have also remained popular. Nearly every watch brand, from mass-market and inexpensive to pricey and high-end, now makes at least one black-on-black model. Here are 17 watches that are clad in black from head to toe. … [Read more...]


5 Accessible Audemars Piguet Watches for New Collectors

Affordable Audemars Piguet for Collectors

Audemars Piguet timepieces combine iconic designs with meticulously hand-finished movements. Accordingly, prices run well into six figures. For new collectors and those considering their first Audemars Piguet purchase, WatchTime offers five currently available models at the more accessible end of the range.   Royal Oak Selfwinding The word “audacious“ is invoked far too often in the world of watches, and though the Royal Oak may seem tame by today’s standards, it was truly … [Read more...]


14 Millestone Audemars Piguet Watches, From the First Minute Repeater to the Audemars Piguet Royal Oak

WT Spotlight - Audemars Piguet

Watchtime Spotlight: Audemars Piguet – 14 Milestone Audemars Piguet watches Download this FREE feature and expand your knowledge about the 14 most important timepieces in more than a century of Audemars Piguet watches. The story of Audemars Piguet is one of constant innovation. From their earliest days, Audemars Piguet watches have been recognized for their boldness in both design and technology. This FREE download from WatchTime magazine gives you the stories behind 14 of history’s most … [Read more...]


Concept to Caliber: The Story Behind Audemars Piguet’s Manufacture Caliber 3120

Audemars Piguet Calibre 3120

In this in-depth profile from the WatchTime archives, discover how Audemars Piguet brought its manufacture movement, Caliber 3120, to life, from concept to finished caliber, and see behind-the-scenes photos of Audemars Piguet watchmakers at work assembling the movement. … [Read more...]


Audemars Piguet Royal Oak Offshore Selfwinding Tourbillon Chronograph Set to Debut in Hong Kong

Audemars Piguet Royal Oak Offshore Tourbillon Chronograph

The first Audemars Piguet Royal Oak Offshore Tourbillon Chronograph watch, which featured a hand-wound movement and a groundbreaking case made of forged carbon and ceramics, had watch-world tongues wagging in its debut year 2010. This year, at the upcoming Watches and Wonders watch fair in Hong Kong, AP launches the next generation, with a brand-new automatic movement. … [Read more...]


Press Release: Rolex, Patek Philippe, Cartier & More – The History of Wristwatches

WatchTime Wristwatch Timeline Intro

New York City (NY); America’s best-selling watch magazine, WatchTime, has released a “A Wristwatch Timeline: The First 100 Years,” a comprehensive feature tracing the history of the wristwatch. Starting in the pivotal year of 1914, this illustrated timeline depicts the most important watch models and watch-industry milestones of the last century. … [Read more...]


Fratello Friday: How to Buy Pre-Owned Watches

Omega Speedmaster Pro Snoopy watch

The market for pre-owned items is huge. The success of websites like Craigslist, AutoTrader and so on are a testimonial. And the wristwatch market is no exception. Although a wristwatch is often a very personal item, at some point people are willing to part with it and trade up for something more expensive, or more special to them. This week, we at Fratello Watches offer some guidance on where to look and what to look for. … [Read more...]


Press Release: Inside Basel.Geneva – The Premier Watch Collectors’ Event of 2014

IBG_2013_crowd-150

New York City (NY): America’s best-selling watch magazine, WatchTime, once again hosts “Inside Basel.Geneva,” its exclusive annual event for watch aficionados. … [Read more...]


Fratello Friday: 7 Iconic Chronograph Watches

Rolex Daytona

In this week’s Fratello Friday, I offer up my Top Seven Iconic Chronograph Watches. If you don’t count the date feature, the chronograph is probably the most popular complication for wristwatches, as well as one of the most useful: one can find many uses for a chrono during his or her everyday life, such as timing diner preparation or in other work- or sports-related activities. … [Read more...]


Dive Watch Wednesday: The Basics of the Rotating Divers’ Watch Bezel

Seiko Marinemaster bezel submerged

In the third part of this series on the basics of divers' watches, DiveintoWatches.com takes on what is probably most distinctive element of a dive watch: the rotating bezel. … [Read more...]


Which Watch Brands Spent the Most on Advertising in 2013?

Rolex/Chanel/BellRoss/Omega graphic

As we reveal in our July-August issue, on sale July 15, watch brands spent almost half a billion dollars on advertising in the U.S in 2013. The total was $492.68 million: a record high, and up 23.3 percent from the 2012 total. That figure comes from Kantar Media, which each year compiles estimates of ad spending for a range of different products. The figures for 2013 signal that the U.S. watch market is still growing, especially as Swiss luxury brands turn their sights back from China to this … [Read more...]


Monochrome Monday: 4 New Vacheron Constantin Watches Debut at Moscow Boutique

Vacheron Constatin - dial

Vacheron Constantin recently opened a new boutique in Moscow. As is the brand's tradition when opening a new flagship store, new limited edition watches are being introduced to coincide with it. (For example, Vacheron inaugurated its Paris boutique with a series of very nice pink gold and guilloche-dial watches and with the very stylish 1972 Prestige. For its new Russian store, Vacheron is introducing black-dial versions of 4 of its most iconic models. … [Read more...]


Watches at Wimbledon 2014: Who Wears What

Rado ambassador Andy Murray

Wimbledon 2014 rolls on, and, as many watch aficionados and tennis fans know, some of the tournament's biggest stars are also "brand ambassadors" for some watch brand or other. So which watch will we see on the wrist of the eventual men's and ladies' Wimbledon champs at the trophy presentation this year? We don't know yet, but here's a primer on which tennis players wear which timepieces. … [Read more...]


Press Release: WatchTime E-Special: The Watches of SIHH 2014

WatchTime E-Special - SIHH 2014 - cover

New York City (NY); America’s best-selling watch magazine, WatchTime, has published its latest E-Special, "The Watches of SIHH 2014." This digital download edition contains WatchTime's complete coverage of the new watches, trends, and industry news from the Salon International de la Haute Horlogerie (SIHH), an exclusive annual event for the luxury watch industry, which takes place in Geneva and showcases important watch brands premiering their latest watches. … [Read more...]


Fratello Friday: My Top 5 Gold Watches

AP Rpyal Oak - gold

You may have noticed that our “Fratello Friday” articles focus mainly on watches with stainless steel or titanium cases – and a select few with more exotic case materials such as forged carbon and bronze — and that we rarely cover gold watches. Not only can gold watches come off as too “flashy” for some, but they are also, of course, relatively expensive compared to their stainless-steel cousins. From where I’m writing this, in the Netherlands, a gold watch might look odd on a … [Read more...]


Audemars Piguet Announces New, Ultramodern Museum

Audemars Piguet Museum Sketch

Audemars Piguet, the oldest luxury watch company still owned by its founding families, has announced plans to extend its historic headquarters building to incorporate a new museum called the Maison des Fondateurs, a "radically contemporary" new structure that will be naturally integrated into the surrounding Vallée de Joux landscape. … [Read more...]