Swatch Group

Swatch Group news, blog posts, updates and other posts about Swatch Group as well as Swatch Group infos.

Grading the Retrograde: Longines Master Collection Retrograde Test

Longines Master Retrograde dial CU

Longines’s Master Collection Retrograde has an exclusive movement with no less than four retrograde functions. How does it hold up under WatchTime’s exacting scrutiny? … [Read more...]


Military Time: Watch Insider Presents 10 Watches With NATO Straps

Blancpain Fifty Fathoms Bathyscaphe Flyback Chrono

In recent years I've taken to "pimping out" my new and old watches, some of them military watches, by replacing their original straps with colorful NATO straps. New releases from recent Baselworld … [Read more...]


Temptation Thursday by Escapement: Jaquet Droz Grande Seconde Deadbeat

Jaquet Droz Grande Seconde Deadbeat - wrist

Last year, I spent an evening in the garden of the Orangerie in Versailles watching the Béjart Ballet Lausanne, a partner of haute horlogerie brand Jaquet Droz. I have long been an ardent admirer of … [Read more...]


Fratello Classics: Top 5 Watches Under $1,000

Xetum Kendrick

Call it a “budget” timepiece or an “entry-level luxury” watch: for many out there, it is the first step into a lifelong passion. Fortunately, there are many affordable mechanical watches on … [Read more...]


7 Signs Chopard is Serious About High Watchmaking

Chopard Fleurier - watchmaking

Recently, WatchTime was among a select group of media outlets invited to tour and explore Chopard's Swiss watchmaking operations in Geneva and Fleurier. By the end of the comprehensive visit, it was … [Read more...]


9 Watch Brands That Make Their Own Metals

Rolex Cosmograph Daytona - Platinum - angle

We're all familiar with the most popular materials for watch cases — steel, rose gold, titanium, et cetera. But what about Rolesium, Ceragold, and Powerlite? While many watch brand take great pride … [Read more...]


Watch Insider: My Top 10 Swatch Watches Of The Year

Swatch-Garosugil500

Who says we don't cover affordable watches here? In this top 10 Swatch watches article from my blog, Watch-Insider.com, I reveal to you my top 10 new Swatch watches from the brand's latest offerings. … [Read more...]


“Sound” Investments: 10 Notable Minute Repeaters and Chiming Watches

Piaget Emperador Coussin Automatic Minute Repeater

One of the most difficult watch complications to produce, a minute repeater transforms a watch from mere timekeeping device to miniature music box. Below we take a look at 10 minute repeaters — and … [Read more...]


Who Owns What: A Guide to the Watch Groups

Calibre de Cartier Diver 2

  Every so often the landscape of the watch industry shifts: a key brand gets sold to a major watch group and the balance of power changes ever so slightly. In the few years since we last … [Read more...]


7 Milestone Omega Watches, from 1892 to Today

Omega Speedmaster, 1957

In its long history, Omega has contributed numerous important watches and innovations to the world of watchmaking. In this excerpt from our "Omega Milestones" E-Special, we chronicle seven of the 25 … [Read more...]


Watch Insider: 17 Ultra-Technical Timepieces

Girard-Perregaux Constant Escapement

On my blog, Watch-Insider.com, I assembled this list of 17 "techie" watches, all released within the past few years, that have most fascinated me in the area of technical innovation and watchmaking … [Read more...]


Populist Mechanics: Reviewing the Swatch Sistem51

Swatch Sistem51

In this article from WatchTime's upcoming May-June 2015 issue, on sale May 19, we take a close look at the Swatch Sistem51, a Swiss-made mechanical watch that costs just $150. … [Read more...]


The Rise of Longines Watches: A History of the Longines Watch Company

WT_Spotlight_Longines_150

Become an expert historian on Longines watches! Download this FREE exclusive article from WatchTime magazine and learn more about the history of Longines watches! Longines watches have a long … [Read more...]


Fratello Classics: 5 Mechanical Watches Under $1,000

Longines HydroConquest

Call it a "budget" timepiece or an "entry-level luxury" affordable watch: for many, affordable watches are the first step into a lifelong passion. Fortunately, there are many affordable mechanical … [Read more...]


Monochrome Watches Reviews the Swatch Sistem51

Swatch Sistem51 blue

The Swatch Sistem51 is certainly the cheapest watch we’ve ever reviewed on Monochrome-Watches.com, and we are doing it without any shame or regrets. Why? Because the Swatch Sistem51 is clearly one … [Read more...]


Watch Insider’s Top 10 Affordable Watches for Men

Longines HydroConquest Chronograph

From my blog, Watch-Insider.com, here is my list of the top 10 men's watches that represent the most excellent value for price. There is a lot of discussion about what constitutes "affordable watches" … [Read more...]


Timepiece Timeline: 24 Key Moments in the History of Oris Watches

Oris World Timer watch

We profile Oris Watch CEO Ulrich Herzog and reveal how he steered the company to an all-mechanical future during the heart of the Quartz Crisis. Here are 23 milestone moments in the history of Oris … [Read more...]


Close-Up: Blancpain Fifty Fathoms Bathyscaphe

Blancpain Fifty Fathoms Bathyscaphe pair

At Baselworld 2013, two iconic sport watches — the Rolex Daytona and TAG Heuer Carrera — celebrated their 50th birthdays with new models, while another historic watch brand, one with "50" in its … [Read more...]


Close-Up: the $150, Swiss-Mechanical Swatch Sistem51

Swatch Sistem51 blue

One of the most buzzed-about new watch launches in recent years is the Sistem51, a new mechanical watch from the Swatch brand. First released in Switzerland, the Swatch Sistem51 became available at … [Read more...]


Fratello Friday: Everyone Needs at Least One, Right? My Top 5 Digital Watches

Tissot_T-Touch_Expert_500150

Perhaps it is a bit like cursing in a church when discussing digital watches on a site devoted primarily to luxury watches, but I am certain that everyone should own at least one. … [Read more...]


Dive Watch Wednesday: Two Swiss-Made, Affordable Dive Watches That Got Better Over Time

Tissot Seastar 1000 - redesigned Baselworld 2014

Tissot and Certina are Swiss brands, both part of the Swatch Group, that currently offer mechanical dive watch models priced below $1,000 — the Tissot Seastar 1000 and Certina DS Action Diver. … [Read more...]


The Watches of James Bond

Doctor No

He doesn’t just have a license to kill; he also has a license to tell time. Bond’s creator Ian Fleming made sure to give the world’s most famous secret agent a wristwatch in his novels. In the … [Read more...]


Monochrome Watches Review: Jaquet Droz Grande Seconde Quantième Ivory Enamel

thumnbail

Jaquet Droz watches, it seems, are more popular in the Asian market (especially Hong Kong and China) than in Europe or the U.S., despite the intrinsic quality of the timepieces produced (thanks to … [Read more...]


WatchTime.com’s Top 10 Watch Brand Videos

Rolex_Submariner_2012_DialCU_560

We've added a lot more videos to Watchtime.com over the past year, and many of you have noticed. The videos — most created and provided by some of the top watch brands — have become one of the … [Read more...]


Tissot’s Luxury Automatics Offer 80-Hour Power Reserve

Tissot Luxury Automatic - front-back

Fans of affordably priced Swiss mechanicals may want to take a close look at the new Tissot Luxury Automatic COSC collection, which includes the first Swiss watches to contain the new caliber … [Read more...]


Dive Watches 101: How Swatch Helped Rescue the Dive Watch

Swatch Scuba SDK103 Hypocampus

The quartz watch revolution (aka "quartz crisis") of the 1970s affected not only the watch industry in general, but also, of course, the dive watch category within it. Considering the number of model … [Read more...]


Watch Insider: Tissot Offers Automatic 80-Hour Movements at Affordable Prices

Tissot Luxury Automatic

At first glance, Tissot's Powermatic 80 automatic caliber appears to be just another ETA movement. But as I reveal in this article from my blog, Watch-Insider.com, that impression is way off the mark. … [Read more...]


Watch Insider’s Wish List: 28 Watch Gift Ideas for Watch Lovers

Rolex GMT-Master II - side

Many of you are probably considering buying a watch anytime soon, either as a gift for a loved one or as reward for yourselves. In response to the many readers of my blog, Watch-Insider.com, asking me … [Read more...]


Fratello Friday: Reviewing the Longines Legend Diver

Longines Legend Diver

We at Fratello Watches are keen on re-editions of vintage timepieces of certain eras, but they need to be very well executed in order to succeed as such. Perhaps this also explains why certain watches … [Read more...]


Time is Money: The 26 Richest Swiss Watch Barons

Swatch Group CEO Nick Hayek Jr.

Each year the respected Swiss business magazine, Bilan, publishes a list of the 300 richest Swiss with a rough estimate of their fortunes. For this article we examined the list for you to see which … [Read more...]