TechnoMarine Appoints Jacques-Philippe Auriol CEO


The Board of TechnoMarine SA has announced the appointment of Jacques-Philippe Auriol as Chief Executive Officer of TechnoMarine SA with immediate effect. Since 2007, Mr. Auriol has been developing consulting business specializing in luxury goods strategy and distribution.

Jacques-Philippe Auriol joined Cartier in 1981. During the following years, he took on diverse marketing and commercial positions in France, Italy and Canada. In 1993, he became International Marketing Director of Baume & Mercier in Switzerland, and thereafter CEO of the company. In 2002, Jacques-Philippe became COO of the Watchmaking division of the Richemont Group. In 2003, he joined the Gucci Group as CEO of Gucci Group Watches.

Cobepa and Credit Agricole Suisse, co-owners of TechnoMarine SA, said: “We are delighted that Jacques-Philippe accepted to join TechnoMarine SA and expect his experience and know-how to highly contribute to the future success of the brand.”

“Jacques-Philippe comes with a substantial experience in the watch business and very strong credentials as a manager in that sector. We are delighted to have him on board and wish him all the best at the head of TechnoMarine SA. With a clear vision, a strong distribution network, a stabilized professional organization and the full support of its owners, TechnoMarine SA has a great potential” adds Christian Viros, chairman of the board.

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