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Citizen Eco Drive

Inside the Evolution of the Citizen Eco-Drive and Its 50th Anniversary - An interview with Shoichiro Morita and Yoshihisa Yajima
Marking 50 years of Eco-Drive, Citizen reflects on its light-powered technology, from solving quartz battery limits to shaping the brand today. Shoichiro Morita and Yoshihisa Yajima discuss its origins, evolution, and ongoing relevance.
3 minutes
Citizen Marks 50 Years of Eco-Drive with Washi Dial Anniversary Edition - Limited to 650 pieces worldwide
Pairing high-accuracy timekeeping with a hand-dyed Japanese washi paper dial, the special edition of The Citizen celebrates half a century of Eco-Drive technology.
3 minutes
Mar 30, 2026
Citizen Marks 50 Years of Eco-Drive with the New Eco-Drive Photon - Light, captured and reinterpreted through form and function
Citizen marks 50 years of Eco-Drive with the new Photon, a limited-edition release that turns light itself into both power source and design language, featuring a layered, color-shifting dial and a new movement capable of running for a full year on a single charge.
3 minutes
Mar 19, 2026

Sponsored: Built for the Elements — Meet the Citizen Promaster Land GMT - Travel-ready functionality with rugged, field-tested precision

Citizen’s Promaster Land GMT brings dual-time functionality to the field with a rugged 39.5mm case, 200m water resistance, and light-powered Eco-Drive performance. Available in bold red or high-contrast navy, it’s a travel-ready tool watch built for terrain, terminals, and everything in between.
3 minutes

Citizen Marks 50 Years of Eco-Drive with Anniversary Endeavor Chrono and Fio Models

Citizen celebrates five decades of Eco-Drive technology with two anniversary releases that highlight the brand’s leadership in light-powered watchmaking: the nautical-inspired Endeavor Chrono for men and the elegantly compact Fio collection for women.
3 minutes
Jan 29, 2026

Solarzilla: Reviewing the Citizen Promaster Eco-Drive Professional Diver 1000M - WATCH REVIEW

In a sea of retro-inspired dive watches launched during Baselworld 2017, Citizen stood out as one of the few brands that dared to launch something radically new. The Citizen Promaster Eco-Drive Professional Diver 1000m is the world’s first solar-powered watch capable of saturation diving – and the Japanese brand’s second 1,000-meter diver. We give it an in-depth review in this feature from WatchTime's November-December 2017 issue.
7 minutes
Jul 12, 2018
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