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Daniela Pusch

Unit and Editorial Director

Daniela Pusch serves as Unit and Editorial Director, overseeing all global activities of the WatchTime brand. She shapes both the strategic direction and editorial vision, curating content that spans the latest timepieces – from prestigious haute horlogerie manufactures to innovative independent watchmakers. Her editorial approach goes beyond technical innovation to explore emerging trends, compelling interviews, and the intersection of watches with lifestyle and pop culture, positioning the artistry of mechanical watchmaking in a contemporary context.

Articles by Daniela Pusch

No Complication. No Compromise. Daniel Roth's Extra Plat Platinum Is as Pure as It Gets
Daniel Roth raises the stakes with its most demanding expression of the Extra Plat to date.
4 minutes
May 31, 2026
An Interview with Casio CEO Yuichi Masuda - “In the end, it’s the people who make the company.”
Yuichi Masuda, CEO of Casio since 2023, has played a crucial role in the success of the G-Shock series. In this interview from the magazine, he gives us rare insights into the company.
9 minutes
May 19, 2026
Royal Chaos: When a Swatch Drop Becomes a Global State of Emergency
Days of camping, fainting spells, fistfights — and resale prices reaching $8,000. What's really going on?
6 minutes
May 16, 2026
Bremont Supernova Chronograph: A Watch Bound for the Moon - Bremont’s Supernova Chronograph is headed to the moon permanently, pairing the BC77 chronograph caliber with a space-focused sports-watch concept.
Bremont sends the Supernova Chronograph to the moon — permanently. Here’s a closer look at the launch, the space-mission context, and the technical details of the caliber BC77.
5 minutes
May 14, 2026
Swatch x Audemars Piguet: The $400 Royal Oak Exists. It Fits in Your Pocket.
Audemars Piguet just put its most iconic design in a pocket watch made by Swatch. The watch world will never be the same.
5 minutes
May 12, 2026
The Jacob & Co. Godfather II Combines a Music Box and Tourbillon - Two melodies, one cylinder, and a compact tourbillon construction
The Jacob & Co. Godfather II plays two melodies on a single cylinder while incorporating a flying tourbillon. Here is the technical concept behind it — and the price.
4 minutes
May 12, 2026
Swatch x Audemars Piguet: "Royal Pop" Is Official
Swatch x Audemars Piguet: "Royal Pop" officially confirmed — the story behind the new collaboration, and when does it hit the market?
4 minutes
May 10, 2026
Vanguart’s Orb Flying Tourbillon Gets a Ceramic Evolution - The next stage of the Orb concept
The Orb Flying Tourbillon with function selector gets colorful ceramic cases, limited to 25 pieces. This is the technical concept behind it.
4 minutes
May 8, 2026
The Bell & Ross BR-X3 Micro-Rotor: Case and Movement as One - A square case reimagined as a movement platform
Bell & Ross dissolves the case and movement into a single unit. The BR-X3 Micro-Rotor is built 99 times – and is structurally hard to ignore.
4 minutes
May 5, 2026
An Interview with the Inventor of G-SHOCK, Kikuo Ibe: “I knew it wasn’t going to be an easy path.”
In this interview from the magazine, Casio engineer Kikuo Ibe reflects on the moment that sparked G-Shock, the setbacks behind its development, and his vision for the future, including prototypes designed to endure the extreme conditions of space.
6 minutes
May 4, 2026