During this year’s Watches and Wonders, Tudor will open a pop-up boutique where the entire range of its watches, including the new releases of 2023, such as the Black Bay 54 and the Black Bay GMT, will be available for purchase.
Starting at 12pm on Monday, March 27th, the pop-up boutique, will be open to the public. It will be found at Place de Longemalle, in the heart of downtown Geneva, a stone’s throw from the exact location where the Tudor brand came to life nearly a century ago.
It will be open Monday through Saturday for a month, from 10:00am to 6:30pm and 10:00am to 6:00pm on Saturdays. As part of the Watches and Wonders “In The City” program, drinks will be served from 5:00pm to 9:00pm.
To learn more, visit Tudor, here.