Every two years the Munich Brand Rating agency and the prominent German business and news magazine Wirtschaftswoche (“Economic Week”) team up to identify the leading luxury brands in Germany. This year, data was collected from interviews with more than 150 experts in a variety of industries. For the second time in a row, A. Lange & Söhne was named the top-ranking luxury brand with a total of 242 out of a possible 300 points. Lange stood above arguably better-known brands such as the Mercedes Benz-owned Maybach (218) and famed sports car manufacturer Porsche (197).
Leave a Reply