Driven by Dreams: Porsche Design Introduces Chronograph I – 75 Years Porsche Edition


The name Porsche needs little explanation, whether in the world of sports cars or in the realms of sports chronographs. Celebrating 75 years of legendary roadsters, Porsche Design launches the Chronograph I – 75 Years Porsche Edition. Limited to just 476 pieces, this special release is at the same time a tribute to the brand’s first chronograph which hit the market in 1972 and was designed by Prof. Ferdinand Porsche with perfect readability in mind.

Prof. Porsche took inspiration from the sports car’s dashboard design language, with a matte black background and white, instrument-style indication for distortion-free displays. True to the original, the dial of the Chronograph I – 75 Years Porsche Edition features a tricompax layout and a weekday and date indication at 3 o’clock. It goes without saying that there is also a tachymeter scale for measuring distances.

It also goes without saying that the case is made of titanium, a signature of Porsche Design. Water-resistant to 100 meters, it has a a diameter of 40mm and measures 14.15mm in height. It sports the brand’s hallmark contemporary black titanium carbide coating.

Also no surprise in terms of the motor: The Chronograph I – 75 Years Porsche Edition is driven by the brand’s self-winding caliber WERK 01.140, which is a C.O.S.C. certified chronometer. Its rotor that can be admired through the sapphire case back echoes the Porsche 911’s iconic Fuchs alloy wheels and prominently displays the Porsche crest.

Also a nod to the anniversary is the specially developed textile leather strap, which is adorned with a light-blue decorative stitching and a central red stripe. It is accompanied by a secondary black leather strap.

The Chronograph I – 75 Years Porsche Edition retails for $11,000 and will be available for ordering on Porsche Design’s website from June 8, 2023.

To learn more, visit Porsche Design, here.

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