TAG Heuer Carrera

Animation Collaboration: TAG Heuer Partners with Nintendo for the Connected x Super Mario

This week, Swiss watchmaker TAG Heuer added to its popular smartwatch series while also introducing its latest brand partnership. The new Connected x Super Mario is TAG Heuer’s first collaboration with Nintendo, creator of the iconic, eponymous video game character, and the watch at its core represents a playful gamified take on TAG’s flagship “smart”...

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Jul 15, 2021 by Caleb Anderson

Blue Tones Meet Titanium in New TAG Heuer Carrera Heuer 02T Tourbillon Chronograph

Five years ago, TAG Heuer grabbed headlines with the inaugural edition of its Carrera Heuer 02T, a COSC-certified chronograph watch equipped with a flying tourbillon and priced at a relatively accessible 15,000 Swiss francs — tens of thousands less than most other tourbillon watches. The company has built upon that model’s foundation to produce other...

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Apr 21, 2021 by Mark Bernardo

TAG Heuer Toasts Jack Heuer’s 88th Birthday with Carrera Chronograph Gold Limited Edition

Jack Heuer — great-grandson of TAG Heuer’s founder, its former CEO, and current Honorary Chairman — turns 88 years old today, and the watch company that still bears his surname is celebrating with a very special timepiece in rose gold, Jack’s favorite material, based on his favorite vintage watch, the Heuer Carrera Ref. 1158CHN. Here’s...

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Nov 19, 2020 by Mark Bernardo

TIMEPIECE TIMELINE

7 Important TAG Heuer Chronographs, From 1887 to Now

The TAG Heuer Monaco is one of several significant watch models celebrating its 50th anniversary in 2019, but it is far from the only important, innovative chronograph the Swiss watchmaker has created in its distinguished history. In fact, few watch brands are better known for chronographs than TAG Heuer. The first ones appeared in the company’s catalog in 1882; they were followed by a parade of technically innovative chronographs that continues to this day. Here are seven highlights from TAG Heuer's history of chronograph watches.

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Oct 6, 2020 by Gisbert Brunner

The WatchTime Q&A: TAG Heuer Heritage Director Catherine Eberlé-Devaux on the Year of the Carrera

TAG Heuer celebrates its 160th anniversary in 2020, with an emphasis on its most famous watch model, the racing-inspired Carrera. Thus far, the market has seen two limited-edition heritage pieces, one reviving the storied silver-dial Carrera from 1964, another adopting the signature features of another vintage chronograph, the Montreal; along with a historically inspired redesign...

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Sep 28, 2020 by Mark Bernardo

TAG Heuer Motors Back to 1963 with New Historically Inspired Carrera Chronographs

In its 160th anniversary year, TAG Heuer has placed its focus, as one might expect, on its most iconic watch model, the motorsport-inspired Carrera. Thus far, we have seen two retro-look special editions and a new collection outfitted with the in-house Caliber Heuer 02. The Swiss brand’s latest Carrera family, launched this week, adopts the...

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Sep 16, 2020 by Mark Bernardo

TAG Heuer Launches the Next Generation of Turbocharged Carrera Chronographs (With Live Photos)

Thus far in 2020, Swiss watchmaker TAG Heuer has commemorated its 160th anniversary with the launch of two limited-edition models, the Carrera Silver Limited Edition and the Montreal Limited Edition. This week, crowning its yearlong celebration, the brand reveals four new models that will join its "evergreen" collection. The TAG Heuer Carrera Calibre Heuer 02 takes TAG Heuer's iconic 1963 racing chronograph, the Carrera, and "reimagines" it with subtle design updates and an expanded 80-hour power reserve.

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Jul 9, 2020 by Corey Vlahos

NEWS

TAG Heuer is Celebrating 160 Years with the Carrera Silver Limited Edition

To kick off “a year of tributes and celebrations”, TAG Heuer has just revealed the Carrera 160 Years Silver Limited Edition (1,860 pieces) during the inaugural LVMH Watch Week in Dubai. The chronograph will be available worldwide from June 2020: Celebrating with the TAG Heuer Carrera 160 Years Silver Limited Edition Back in 1962,...

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Jan 15, 2020 by Roger Ruegger

10 Things to Know About TAG Heuer

Here are ten things you should know about TAG Heuer, including the brand's deep connections with sports timing and automobile racing, and more recently, a series of groundbreaking developments in the field of ultra-fast mechanical chronographs.

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Dec 19, 2019 by WatchTime

THE WATCHTIME Q&A:

TAG Heuer Product Director Guy Bove Discusses the TAG Heuer Carrera Calibre Heuer 02T Tourbillon Nanograph

During LVMH’s Geneva Days showcase earlier this month, TAG Heuer launched the Carrera Calibre Heuer 02T Tourbillon Nanograph which features the distinction of being the world’s first production timepiece to utilize a hairspring constructed of carbon. This announcement is notable for a number of reasons. For TAG Heuer, it’s the result of four years of development and...

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Jan 31, 2019 by Logan R. Baker

PROMOTION

TAG Heuer Launches the Carrera “Tête de Vipère” Chronograph Tourbillon Chronometer

TAG Heuer launches the TAG Heuer Carrera “Tête de Vipère” Chronograph Tourbillon Chronometer at Baselworld 2018 - a limited edition with a rare stamp of excellence celebrates the chronograph’s 55th anniversary.

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Nov 5, 2018 by WatchTime

PROMOTION

An Extra Dose of Adrenalin: The TAG Heuer Carrera from 2000 to Today

Gate to success: in 2011, TAG Heuer became the official timekeeper of the Grand Prix in Monaco, the most glamorous event in the Formula One racing calendar. An Extra Dose of Adrenalin: The TAG Heuer Carrera from 2000 to Today The chronograph was given its own manufacture caliber in the new millennium. Now under...

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Oct 8, 2018 by WatchTime

AUCTION PREVIEW:

13 Highlights from Christie’s Current “Falling for Time” Online Watch Sale

Christie’s ongoing series of online watch sales is one of my favorite parts of the auction world. Their watch team is able to consistently curate a terrific balance of vintage and contemporary models at a diverse range of price points; basically, there’s something for everyone. The current “Falling for Time” sale is their largest one...

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Sep 18, 2018 by Logan R. Baker

PROMOTION

The 90’s: The TAG Heuer Carrera 1964 Re-Edition of 1996

After an eleven-year hiatus, the Heuer Carrera chronograph returned in 1996 as a high-fidelity re-edition original Carrera from 1963/64. Only the name “Carrera” was missing on the dial because of a conflict between brands. The reproduction encased hand-wound Lemania Caliber 1873. The first Heuer Carrera chronographs were still equipped with Valjoux Caliber 72. Back...

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Sep 11, 2018 by WatchTime

NEWS:

Fever Pitch: TAG Heuer Releases a Manchester United-Inspired Carrera

In recent years, TAG Heuer has ramped up its support of soccer leagues around the world. We’ve seen the LVMH brand enter into relationships and become the Official Timekeeper for soccer associations such as LaLiga in Spain, the German Bundesliga, the English Premier League as a whole, the Chinese Football Association Super League, League 1 (French),...

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Jul 31, 2018 by Logan R. Baker

Blackout: 17 Black-on-Black Watches

Black-on-black watches, read our review of 17 "all-black" watches, including the Audemars Piguet Royal Oak Offshore Diver, the Breitling Navitimer Cosmonaute Blacksteel and the Ulysse Nardin Blacksea.

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Jun 7, 2018 by Mark Bernardo

WATCHES AND CARS

Need for Speed: 15 Watches Inspired by Auto Racing

Including classic models like the Rolex Daytona, TAG Heuer Carrera, and IWC Ingenieur, we take a look at 15 watches with designs influenced by motorsports.

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May 31, 2018 by Mark Bernardo

PROMOTION

The 80’s: A Legendary Caliber, the Lemania Carrera Chronograph

Heuer Carrera 5100 Lemania Chronograph: Piaget and the movement manufacturer Nouvelle Lémania acquired Heuer in 1983. The Carrera was now equipped with the new co-owner’s automatic Caliber Lémania 5100. Two distinguishing features are the orange, readily legible, centrally axial, aircraft-shaped minute-hand and the 24-hour display at “12 o’clock.” A Legendary Caliber: the Lemania Carrera...

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May 21, 2018 by WatchTime

BASELWORLD 2018 REVISITED:

The TAG Heuer Carrera Calibre 16 Chronograph

This year is the 55th anniversary of the TAG Heuer Carrera which we’ve been celebrating with a multi-part series highlighting the model’s unique history. At Baselworld 2018, TAG Heuer introduced multiple new models to commemorate the occasion, from the ultra-modern, skeletonized Tête de Vipère to the vintage-inspired Calibre 16 Chronograph in two different colors. In...

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Apr 18, 2018 by Logan R. Baker

PROMOTION

The 70s: Another Golden Era for the Heuer Carrera

Heuer Carrera automatic chronograph in 18 karat yellow gold (front and back). Jack Heuer gave this watch in 1972 to the legendary Formula One driver Ronnie Peterson, hence the engraving on the back of the case. The timepiece encases Caliber 12, which succeeded the trailblazing Caliber 11. The dial too had a new design. Peterson’s...

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Mar 17, 2018 by WatchTime

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