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Rolex

Why Gen Z Is Choosing Cartier Over Rolex Sports Watches - The new language of luxury
Cartier’s rise among younger collectors signals more than a passing trend. As Gen Z turns away from ubiquitous steel sports watches, design, cultural relevance, vintage character, and understated style are redefining what makes a watch desirable.
6 minutes
Jul 8, 2026
The Myth of the "Grail Watch" - Dream watch or the thrill of the hunt?
Why some watches are pursued for a lifetime – and why the hunt often means more than ownership.
6 minutes
Jun 29, 2026
Old is not enough: What really matters when buying a vintage luxury watch
Between Myth and Market Value – a Buyer's Guide for a Mature Market Segment
10 minutes
May 21, 2026

Look Into My Face: A Spotlight on Textured Dials

Textured dials introduce a tactile and visual dimension that flat surfaces can’t replicate. From playful enamel to three-dimensional reliefs, this spotlight looks at how different brands bring texture to life.
3 minutes

Rolex Marks 100 Years of the Oyster with New Oyster Perpetual Models for 2026 - Watches and Wonders 2026

To mark the 100th anniversary of the Oyster case, Rolex updates the Oyster Perpetual collection at Watches and Wonders 2026. The lineup spans 41, 36, 34, and 28mm models, including a Rolesor 41, a Jubilee-dial 36, and new gold 34mm and 28mm versions with stone-accented lacquer dials.
4 minutes
Apr 15, 2026

Rolex Reintroduces Yacht-Master II with New Movement and Simplified Regatta Function - Watches and Wonders 2026

Rolex brings back the Yacht-Master II for 2026 with a fully reworked design and movement. The 44mm regatta chronograph introduces a simplified interface, counterclockwise countdown display, and updated caliber 4162, available in Oystersteel and yellow gold.
4 minutes
Apr 14, 2026

Rolex Introduces Cosmograph Daytona 126502 in Rolesium with Enamel Dial and Grey Bezel - Watches and Wonders 2026

Rolex opens Watches and Wonders 2026 with a new take on the Daytona, introducing the reference 126502 in Rolesium. The 40mm chronograph features a white Grand Feu enamel dial, a newly developed grey bezel, and the caliber 4131 visible through an open caseback.
4 minutes
Apr 13, 2026
The Seal of Approval: A Quick Guide to the World of Watch Certifications and Quality Seals
Certifications and quality seals have long been used to safeguard reputations, certify precision, and communicate excellence in watchmaking. From chronometer standards to regional marks of distinction, here’s a look at what these credentials really mean — and why not every brand uses them.
7 minutes
Mar 30, 2026
The Power of Platinum: 6 Watches That Make the Most of This Magic Metal - A Spotlight on Platinum Watches
Platinum is watchmaking’s quiet power metal, being heavier, rarer, and harder to master than gold. From refined calendar watches to extreme haute horlogerie, these six timepieces show how brands use platinum to signal their most serious creations.
5 minutes
Mar 24, 2026
The Rolex Oyster Perpetual Cosmograph Daytona: A Watch Worthy of the Winners
Rolex is Proud Sponsor of the 98th Academy Awards — and the Daytona it's showcasing in the exclusive Greenroom is every bit as iconic as the evening itself.
4 minutes
Mar 15, 2026
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