In this interview from the magazine, Casio engineer Kikuo Ibe reflects on the moment that sparked G-Shock, the setbacks behind its development, and his vision for the future, including prototypes designed to endure the extreme conditions of space.
For many, a Baby-G or G-Shock was a first wristwatch, or a lifelong companion built to withstand harsh conditions. For 50 years, Casio has been part of everyday life, and premium G-Shock models now enjoy cult collector status. Here’s a closer look at Casio’s impact on watchmaking.
Can tough be beautiful? G-SHOCK answers that question with a wholeheartedly yes. Their G-Steel GSTB1000 might take you by surprise at first, because it is not showing off its shock-resisting muscles, which are hidden in a tailor-made G-Steel suit.
Hand-engraved by a master of Japanese metalsmithing, the limited-edition MRGB2000KT unites cutting-edge MR-G engineering with centuries-old artisanal symbolism, crowned by a majestic phoenix in flight.
Sometimes you want to track your performance, yet without all the distractions of a smart watch. The G-Shock GBA950-1A is then an interesting alternative. With its understated looks, for a G-Shock, it hides that it is quite the powerhouse, and a very pleasant daily companion.
Yuichi Masuda, CEO of Casio since 2023, has played a crucial role in the success of the G-Shock series. In this interview from the magazine, he gives us rare insights into the company.
America’s largest luxury watch extravaganza, WatchTime New York, returns for its fifth consecutive year at Midtown Manhattan’s Gotham Hall on October 25 - 26, 2019. This year’s event, now less than a week away, is shaping up to be the biggest yet, with 37 participating watch brands displaying their latest and greatest timepieces. Among these brands is Casio's G-Shock, which will showcase the latest additions to its premium MTG-B1000 series.
