7 New Releases Seen At WatchTime New York 2025
WatchTime New York 2025 is off to its second day, following an opening night filled with incredible moments and first looks inside Gotham Hall. Now celebrating its 10th anniversary, the show continues to serve as the premier stage for brands to unveil their latest creations to the U.S. audience.
This year’s lineup includes more than forty exhibiting brands and over twenty new releases making their public debut. Below, we highlight seven standout presentations from Bell & Ross, G-SHOCK, Glashütte Original, Norqain, MING, Zenith, and Zeitwinkel.
Zenith DEFY Zero G Sapphire
Making its debut at WatchTime New York 2025, Zenith presents the DEFY Zero G Sapphire, a remarkable showcase of the brand’s technical ability, helping celebrate its 160th anniversary. The watch is crafted entirely in blue or transparent sapphire at 46mm, with an openwork Lapis Lazuli dial. Inside, the hand-wound El Primero 8812S calibre is at work, with Zenith’s patented Gravity Control module a novel gimbal-mounted escapement that neutralizes the effects of gravity on precision.
Bell & Ross BR-X3 Night Vision
Unveiled for the first time at WatchTime New York 2025, Bell & Ross expands its experimental BR-X3 series with the Night Vision, a limited edition of 250 pieces inspired by the head-up displays (HUD) of fighter jets.
The 41mm multi-material case combines LUM-CAMO, DLC titanium, and photoluminescent green rubber for maximum durability and legibility in all lighting conditions. Beneath the green-tinted sapphire crystal, the three-layer dial reveals the BR-CAL.323 automatic movement — a COSC-certified calibre with 70 hours of power reserve — bringing a new level of technical precision and luminous innovation to the BR-03 lineage.
Norqain Independence Skeleton Chrono 42mm Orange
First shown in-the-metal at last night’s show, Norqain introduces the Independence Skeleton Chrono 42mm Orange, a bold new evolution of its signature openworked chronograph.
The 42mm stainless steel timepiece features a vivid orange skeleton dial inspired by the mountain peaks that define the brand’s adventurous identity, powered by the NORQAIN 8K Manufacture Calibre with flyback chronograph functionality. Available on an integrated orange rubber strap or stainless steel bracelet, the watch works to embody Norqain’s “my life, my way” spirit with colorful flair and hard-wearing performance.
G-SHOCK MR-G “Tsuiki” Limited Edition
Presented for the first time last night, G-SHOCK highlighted the MR-G “Tsuiki” Limited Edition, a piece that works to bridge traditional Japanese craftsmanship and contemporary engineering.
Living somewhere between past and modern, it’s familiar at first look, though Its titanium case and bracelet are hand-forged using the ancient tsuiki hammering technique, giving each watch a unique, organic texture. Limited to 500 pieces, the MR-G “Tsuiki” stands as a refined expression of G-SHOCK’s signature toughness, pairing artisanal detail with the brand’s most advanced materials and construction.
Glashütte Original Senator Meissen
Last night, Glashütte Original showcased the Senator Meissen, a collaboration between the German watchmaker and the historic Meissen porcelain manufactory.
Presented in two editions— White Mystic Maison and Celadon Green Mystic Maison— each features a delicately hand-painted porcelain dial framed by a 40mm red gold case. Powered by the in-house Calibre 36-16 automatic movement with a 100-hour power reserve, the Senator Meissen unites German horological precision with centuries-old porcelain artistry. The third “Collage” model, limited to just eight pieces, was not displayed due to its rarity
Zeitwinkel 082° Glacier Blue
Zeitwinkel presents refreshed versions of its core models featuring newly introduced dials at this year’s show— the brand’s first major aesthetic update in over a decade. The Zeitwinkel 082°, now offered in glacier blue, galvanic silver, or anthracite, continues to house the manufacture ZW0102 automatic calibre, crafted in Saint-Imier with German silver plates and bridges. Available in both 39mm and 42.5mm cases, the new dials bring a subtle modernity to Zeitwinkel’s quietly traditional, hand-finished design language.
Ming Polymesh Bracelet
Ming this weekend introduces the Polymesh, a first-of-its-kind bracelet that reimagines the feel of a traditional metal band. Crafted from grade 5 titanium using advanced 3D-printing technology, the Polymesh is composed of more than 1,600 interlocking components that flex and flow like fabric while retaining the strength of metal. Designed to fit all 20mm MING watches, it offers a lightweight, seamless wearing experience that exemplifies the brand’s inventive approach to design and materials.
WatchTime New York 2025 continues! Tickets for Sunday are still available, here.
