Ad
Ad
Ad
Ad
Reading time 3 min.

Exclusive: Watch Insider Interviews Swatch Group CEO Nick Hayek, Jr.

Nick_Hayek_CEO-Swatch-Group_150
© PR
Nick Hayek, Jr., CEO of the Swatch Group, is the conductor of Switzerland's biggest horological orchestra, with 29,600 employees and a turnover in 2012 of 8.143 billion Swiss francs. I invite you to listen to our conversation, taped yesterday at the Swatch Group HQ, and appearing on my blog, Watch-Insider.com. Yesterday, I visited Swatch Group headquarters in Bienne, Switzerland, where I had the privilege of sitting down with Hayek, Swatch Group's CEO, for a long, involved conversation... 45 minutes of real inside talk about the Swatch Group and the Swiss watch industry, and we could have talked even longer. To visit my blog and access the audio of the full interview, click HERE. Hayek offers some real inside information, talking about new developments in, and investments of, the Swatch group; provides insights about the new Swatch Sistem 51; makes a world-first announcement about future developments for the Swatch brand; speaks convincingly about the importance of the so called entry- and mid-level price ranges; gives an interesting outlook for Omega; and analyzes the well-being of the Swiss watch industry. He also demonstrates an impressive sense of humor about it all. Opportunities to spend time with the very busy Mr. Hayek are quite rare, even for someone like myself, who has known him for many years. (We first met when he started working for the Swatch brand (not to be mistaken with the Swatch Group). Today, Nick Hayek 
is the president of the Executive Group Management Board and member of the Board of Directors of the Swatch Group. Together with his sister, Nayla Hayek, chairwoman of the Board of Directors, and his nephew Marc Alexander Hayek, member of the Executive Group Management Board, Nick, Jr. carries forward the legacy of his father, Nicolas G. Hayek, the founder and former Chairman and Delegate of the Board of Directors of the Swatch Group. Nick_Hayek_CEO-Swatch-Group To hear the full interview with Nick Hayek, and to see more facts and figures about the Swatch Group, along with numerous photos taken during my interview, click HERE for the full post on Watch-Insider.com.
Archiv

Latest Articles

Photo Report: The Watches of WatchTime New York 2026 - A Gotham Hall look back
From intricate complications to collectors’ wrist shots, explore the timepieces that made WatchTime New York 2026.
2 minutes
Oct 26, 2026
Doxa SUB 200T Afterglow Captures a Florida Sunset - Florida’s afterglow, captured in pink
Created with Florida retailer Exquisite Timepieces, the Doxa SUB 200T Afterglow pairs a sunset-inspired pink dial with proven dive-watch credentials.
3 minutes
Oct 27, 2026
Day-of-the-Week Watches: Seven Ways to Show the Day - A small complication with many forms
The day of the week appears far less often on a dial than the date, but these watches show how the display can play an important role in the overall design.
5 minutes
Oct 26, 2026

You might also be interested in

Waiting for the New Bond: Omega Reissues the Seamaster Diver 300M - Bond's next chapter starts on the wrist
Omega unveils the Seamaster Diver 300M "James Bond" and "Spectre," along with two platinum-gold collector sets. Every detail, plus our first hands-on images.
6 minutes
Oct 5, 2026
Swatch x Audemars Piguet: The $400 Royal Oak Exists. It Fits in Your Pocket.
Audemars Piguet just put its most iconic design in a pocket watch made by Swatch. The watch world will never be the same.
5 minutes
May 12, 2026
Swatch x Audemars Piguet: "Royal Pop" Is Official
Swatch x Audemars Piguet: "Royal Pop" officially confirmed — the story behind the new collaboration, and when does it hit the market?
4 minutes
May 10, 2026
Ad
Ad
Ad
Ad
Ad