Introducing the Gérald Genta Geneva Time Only
First seen at LVMH Watch Week 2026
The Geneva Time Only duo of watches, crafted from white gold and rose gold, distills the design language of Gérald Genta to its purest form. Faithful to the spirit implied by its name, the line embraces a measured and sophisticated approach to simplicity, where every detail serves clarity rather than excess. Instead of relying on complications to command attention, these watches draw their strength from harmony— between dial and case, surface and light, heritage and modern refinement.
Geneva Time Only Marrone
Gérald Genta
At the heart of the collection are two distinct dial interpretations. The Marrone version features a finely grained brass dial with a subtle smoked gradient that gently shifts with changing light, lending warmth and depth without overpowering the composition.
Geneva Time Only Grafite
Gérald Genta
The Grafite model, by contrast, presents a cooler, silver-toned surface that emphasizes precision and restraint. Both are complemented by polished rose-gold hands and applied indexes, adding to the luxurious touch and feel while preserving legibility. The dials are framed by a clearly defined minute track that reinforces the striking geometry characteristic of Gérald Genta’s design codes. This geometry extends seamlessly into the 38-mm cushion-shaped case, a signature form that traces its roots back to the legendary designer's original designs of the 1970s. Subtly reworked with shorter lugs, the case, remarkably thin at 8.15mm, now offers a more compact and refined silhouette, improving wearability while maintaining its distinctive presence on the wrist.
Geneva Time Only, Marrone
Gérald Genta
Powering the time-only display is the beautifully finished Zenith Elite GG-005P automatic movement. Operating at a frequency of 4 Hz and offering a power reserve of approximately 50 hours, the movement underscores the collection’s focus on reliability and mechanical integrity.
Caliber GG-005P
Gérald Genta
The watches come on a calfskin leather strap. Pricing is marked at CHF25,000 (excl. taxes).
To learn more, visit Gérald Genta, here.
