Ad
Ad
Ad
Ad
Ad
Ad
Reading time 3 min.

Back in Platinum and Blue, Meet the Latest Rolex Perpetual 1908

m52506-0002_2401jva_003_cmjn-1
© PR

Last year, Rolex first introduced its Perpetual 1908 collection, working to revitalize its formal-focused segment from a slightly different angle after discontinuing its Cellini collection. This year, the brand grew the series once more— unveiling a new platinum-clad, time-only edition at Watches & Wonders 2024.

m52506-0002_2401jva_003_cmjn
© PR

On the wrist, the new Rolex Perpetual 1908 wears 39mm across in a case evoking an original oyster shape, if not somewhat thinner with an effort towards refinement. A polished platinum construction differentiates the model compared to its gold counterparts first released in 2023, while a tapering crown and lugs anchor it within the growing collection; a slim fluted bezel recalls another classic motif of the Crown.

m52506-0002_2401uf_004
© PR

On the dial, a guilloche “rice-grain” pattern provides the base for the look, with it executed in a familiar Rolex ice blue which the brand has made use of in other platinum edition watches, notably the Day-Date and Daytona. Applied indices with Arabic quarter markers help differentiate the watch from other Rolex configurations, as does the 6 o’clock sub-seconds and distinct application of the brand’s logo towards the 12 o’clock position; a collection-unique pair of hands sweep over it all, indicating the passing hours and minutes.

m52506-0002_2401jva_002_cmjn
© PR

Inside the watch is the Rolex caliber 7140, which in modern fashion with the brand features a number of technical features, with the brand specifically calling out a Syloxi hairspring in silicon alongside Paraflex shock absorbers. The automatic mechanism is capable of a 66 hour power reserve and is accurate to +/-2 seconds per day. A skeletonized bi-directional rotor winds the movement, which itself is visible with all its fine finishing a via a sapphire exhibition caseback.

m52506-0002_2401jva_001_cmjn
© PR

The new Rolex Perpetual 1908 comes standard on an alligator leather strap, with pricing marked at 29,600 CHF, or approximately $32,500 USD at the time of writing.

To learn more, visit Rolex, here.

Archiv

Latest Articles

Amida's Digitrend Finally Gets the Lume It Deserves - A digital-mechanical throwback evolves
The Open Sapphire (OS) version of the brand's flagship product took its '70s design into the 21st century, and now it takes the concept event further with the OSII Black.
4 minutes
Jun 23, 2026
Rado Expands Captain Cook Collection with Blue High-Tech Ceramic Chronograph - Metallic sheen, no metal
Rado introduces a striking new blue edition of its Captain Cook High-Tech Ceramic Chronograph. Combining a deep-blue dial and ceramic bezel with a plasma high-tech ceramic case, the latest model blends dive-watch capability with contemporary materials and refined aesthetics.
3 minutes
Jun 23, 2026
Citizen Promaster Wave Tracker: A New Eco-Drive Sailing Watch for Regattas and Life at Sea - The ocean calls
Citizen expands its Promaster Marine collection with the new Wave Tracker, an analog-digital sailing watch equipped with a regatta timer, tide graph, moon phase display, and sunrise and sunset times for 203 locations worldwide.
4 minutes
Jun 23, 2026

You might also be interested in

To the Summit without Oxygen: A Spotlight on the Montblanc 1858 Geosphere 0 Oxygen
Montblanc is emphasizing the meaning of its brand name to a greater degree and creating innovative watches connected to alpinism. The company recently collaborated with extreme mountaineer Reinhold Messner to create a watch with no oxygen inside its case.
9 minutes
May 25, 2026
World Tour: Close-Up with the Citizen Series 8 GMT
The starting point is Japan, and the target is the whole world. Citizen’s new Series 8 GMT makes it easy to switch from one time zone to another.
4 minutes
Blast from the Past: A Closer Look at the Van Cleef & Arpels La Collection Full Calendar
A lesser-known chapter in Van Cleef & Arpels’ watchmaking history, the La Collection Full Calendar reflects how the maison translated its jewelry heritage into a more sportive expression during the 1980s.
5 minutes
May 29, 2026
Ad
Ad
Ad
Ad
Ad