COUNTDOWN TO WTNY

Showing at WatchTime New York 2019: Bell & Ross BR 05 Black Steel


America’s luxury watch extravaganza, WatchTime New York, is less than two weeks away! Returning for its fifth consecutive year at Manhattan’s Gotham Hall on October 25 – 26, the event is shaping up to be the biggest yet, with 37 participating watch brands displaying their latest and greatest timepieces. Among them is longtime WTNY exhibitor Bell & Ross, which will be showcasing the BR 05 Black Steel from its recently launched sport-luxury collection.

Bell & Ross BR05 Automatic Black Steel - front
Bell & Ross BR05 Automatic Black Steel on bracelet

Dubbed by Bell & Ross president and CEO Carlos Rosillo as the brand’s “urban explorer,” the BR 05 is the first Bell & Ross model in which the angular case is integrated into a metal bracelet. The case, with its softly angled corners, satin-finished flat surfaces and polished bevels, measures a relatively modest 40 mm — downsized from the hulking 46 mm of the BR 01 and the still stately 42 mm of the BR 03 (the two models in Bell & Ross’s Instrument collection from which the BR 05 is a direct descendant), and only slightly larger than the smallest Instrument model, the 39-mm BR S. The subtle elegance of the finishing is also evident on the newly designed bracelet, which sports a polished surface on its soft rectangular center links and a satin-brushed one on its H-shaped outer links. The bracelet has been designed to curve easily and flexibly to accommodate a variety of wrist sizes, and fastens to the wrist with a double-folding steel buckle. The latter element, with its two quick-release push-buttons, has also been finished in decidedly luxurious fashion, with a combination of polishing and satin brushing and a subtle Bell & Ross ampersand-in-a-circle serving as the locking mechanism.

Bell & Ross BR 05 Automatic - bracelet
The BR 05 bracelet curves easily and flexibly.
Bell & Ross BR 05 Caliber
The new Caliber BR-CAL.321 has an openworked rotor designed in the shape of a wheel rim.

The Black Steel model has a black sunray-motif dial, with a 3 o’clock date window and applied, luminous-coated indices. It is powered by a self-winding mechanical movement that Bell & Ross has dubbed BR-CAL.321 (BR-CAL.322 in its skeletonized version), which uses a Sellita SW300 as its base and is enhanced with an all-new, wheel-shaped, openworked rotor that spans the breadth of the movement; the rotor, designed by Bell & Ross co-founder and Creative Director Bruno Belamich, was inspired by the wheel rims of Range Rover vehicles, emphasizing the watch’s mission of taking Bell & Ross’s military-oriented designs “from the countryside to the city.” The movement beats at 28,800 vph and stores a power reserve of 38 hours; it is also visible behind a sapphire caseback, a relatively rare feature in a Bell & Ross watch family. Each BR 05 model is also available on an integrated rubber strap for a sportier look.

Bell & Ross BR 05 Black Steel - Rubber
Bell & Ross BR 05 Black Steel on rubber strap

If you’re curious to check out the new Bell & Ross BR 05 collection in person, along with hundreds of other new, rare, and interesting timepieces, reserve your tickets now for WatchTime New York 2019!

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