Today, in a release first disclosed in the U.S. exclusively to WatchTime, IWC announced that it will extend its international limited warranty from two to eight years as part of its new “My IWC” program.
Every new buyer of an IWC watch will have the option to join the new program after making their purchase. Then after registering, the brand’s “International Limited Warranty” will be extended from its standard two years to the extended eight for the purchased watch.
The program will also be available retroactively, with those who have purchased an IWC in the past two years able to register for the extension, too, so long as the watch is still under its initial warranty. The other benefits of the program will include access to extra services and early information about new products and events, which die-hard IWC fans are sure to welcome.
IWC cites the creation of the “My IWC” program as being a result of the brand’s “extensive investment into manufacturing capabilities and quality excellence.” In other words, IWC has made great strides in the past few years in the build quality of its watches, and as a result feels confident in offering the extended warranty. The program is further supported by the recently opened IWC Manufacturing Center, which has better consolidated the company’s work flows, from shaping raw steel to finishing watch cases and movements. This consolidation adds greater layers of assurance to the manufacturer’s confidence in its watches, enabling a better view of each step in the production process in full detail to ensure the highest standards.
For the Schaffhausen manufacturer founded in 1868, this latest addition to its warranty service is the latest extension of the “Probus Scafusia” seal which adorns many IWC watches and materials (pictured above), which was first used by the brand in 1903 as a mark of quality. Today, that mark of quality grows stronger, and raises the bar among luxury watchmakers actively working to prove their pieces are of the highest quality in the industry.