Chopard

Chopard is a Swiss luxury company focused on watches, jewellery and accessoires. Chopard was founded in 1860 by Louis-Ulysse Chopard. In 1963 Karl Scheufele acquired Chopard; Scheufele is a descendant of a dynasty of watchmakers and jewelers from Germany.

After the acquisition Chopard quickly gained traction among collectors, it is now one of the leading luxury watch companies and operates entirely independent as a family-run brand. The Chopard manufacture in Fleurier produces L.U.C movements which can be found in many Chopard timepieces. Notable Chopard watches for men and Chopard women’s watches include the Happy Diamonds, Imperiale, Classic Racing, L.U.C., Classic. Being a luxury focused brand Chopard is both popular for its Chopard men’s watches and the diamond watches it produces for women.

Watch Insider’s 6 Most Underestimated Watch Manufacturers

Some watch brands get all the credit, while others deserve more than they get. This six-pack – Breguet, Cartier, Chopard, Glashütte Original, Nomos and Tissot – does a great job. All six are extremely innovative and have a huge range of in-house-manufactured calibers. But the greater public of watch collectors and aficionados may not realize all that these...

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Sep 24, 2015 by Alexander Linz