TW Steel Hosts Kelly Rowland Launch Party


p150TW Steel launched its Kelly Rowland CEO Tech Special Edition timepieces, made in collaboration with singer Kelly Rowland, on July 31st at New York’s Standard Hotel. Rowland helped design both CEO Tech timepieces, CE4006 (44mm) and CE4007 (44mm), using her favorite colors, pink and blue. The watches feature 56 zirconia baguettes, in either pink or blue, and house a chronograph movement with a AA-grade PVD rose gold plated case. In keeping with TW Steel’s style, both watches are oversized. In addition, Rowland’s signature adorns the case back on each timepiece.

TW Steel ambassador Kelly Rowland wearing the pink CEO Tech Special Edition
Kelly Rowland CEO Tech Special Edition in blue (CE4007)
Kelly Rowland CEO Tech Special Edition in pink (CE4006)
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  1. Hi I love the tech special that Ms. Rowland has designed. I am wondering if she could create more colors in her line. Since she has started with pink & blue; it would be nice to see other colors. I would love to see a yellow one . It is my favorite color. I always wanted a yellow(not gold) watch but I want one that has style and not cheap or tacky in appearance. Lets see more…….

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