First Look: Emporio Armani’s New Mechanical Watch, the Armani Meccanico (Video)


Emporio Armani Meccanico watchFollowing in the footsteps of brands like Hermès, Gucci, Chanel, and others, Emporio Armani has joined the growing club of fashion houses that are producing high-end watches with mechanical movements. Click here to find information on, and watch an official brand video for, the new Emporio Armani Meccanico collection, debuting this fall.

Here’s what Emporio Armani has released on the new watch thus far: it will contain an automatic mechanical movement that undergoes a “wear-in process” in which it runs for 1,000 hours before completing quality control. Armani says that this ensures a longer-lasting life for the movement and increases its efficiency and precision.

The Emporio Armani Meccanico Collection watches will be available in either round or rectangular cases, in stainless steel or steel with black or rose-gold IP treatment. They will feature partially skeletonized dials inside which the mechanical movement will be visible. The watches will be offered on leather straps (either smooth or with a croco print) or stainless steel bracelets with butterfly deployant buckles.

Emporio Armani’s first released photo of the Armani Meccanico watch is below; a video animation, provided by Emporio Armani, showing more of the new models as well as an exploded view of the movement, is below the photo.

Emporio Armani Meccanico watch

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4 Responses to “First Look: Emporio Armani’s New Mechanical Watch, the Armani Meccanico (Video)”

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  1. This is the watch that I just purchased last month . Mine is the round one though . It was incredibly difficult for me to find a watch like this, automatic with a power reserve indicator function , in a price range that I can afford . I even bought a watch winder for this watch for when I want to wear any of my other watches but so far I am just wearing this one since it is new for me. Mine is the Model AR 4659 . I am quite satisfied with this watch however I do have one complaint though , the numbers for the date calendar are too small for anyone over 40 years of age to see . I had to buy a magnifier to be able to see it , so what is the point of having the date calendar at all if it can’t be seen ? Also why make it so difficult to change the date by having to use a small button that has to be pushed in with a tiny tool ???

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  2. Fabio Anderaos

    Firstly, I believe the prices of such watches are high, considering the quality control of 1,000 hours, similar to that of Jaeger-Le Coultre, which rises the cost of production. Secondly, Emporio Armani is not a genuine watch brand and the models have low appeal in terms of design.

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    • Of course one would prefer to own a genuine watch brand but for people like me the cost of such a watch would be unaffordable , $12,000 instead of the $495 that I paid for my Emporio Armani . Of course there are cheaper “genuine watch brands” such as Bulova and Seiko but their automatic watches that I saw in the store lacked the power reserve function that the Emporio Armani has for its mechanical watch. Somehow this watch just has the look of something more expensive , just my opinion though.

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  3. George Michael. vlassis

    all good. for a fashion watch its fine what movements . They use. eta2892 or.eta.2864. or the movement is Japanese thanks again George from Sydney Australia

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