Inside Basel/Geneva 2010: Next Stop, Miami

Inside Basel/Geneva 2010 is better than ever, with more exhibiting brands, luxurious venues, and Jeff Kingston’s new and improved HD video presentation. These shows are better than going to Baselworld and SIHH, because you can try on the watches. They’re better than going to see a retailer because the selection of pieces on display is amazing, and you can talk to knowledgeable brand executives and representatives (not to mention the great food and wine!)

Each show starts with a 90 minute cocktail reception with the watches on display. Meet fellow enthusiasts while seeing the newest watches from the Swiss shows. Then its off to a fantastic dinner during which Jeff transports you to Switzerland. This year Jeff covers 42 brands, and the video presentation shows some of the most complicated watches “doing their thing”. Jeff also takes you inside manufacturer ateliers so you can see watches being created first-hand. Jeff makes a special effort to include some of the wildest, most over-the-top pieces, some of which we guarantee you have not seen before.

The exhibiting brands for this show are: A. Lange & Söhne, Armin Strom, Bulgari, Carl F. Bucherer, Cartier, Daniel Roth, Gerald Genta, Girard-Perregaux , IWC, Jean Dunand, Ladoire, Linde Werdelin, Maîtres du Temps, Montblanc, Parmigiani, Piaget, and Vacheron Constantin.

To get a feel for the events, you can view a 3 minute video montage shot at the Los Angeles show by clicking here.

Don’t forget that the Miami show is July 14! Click here to learn more, and to sign up. You can also click here to see which brands will be exhibiting at each show.

After Miami, we present three shows in September:

- September 14 – New York
- September 16 – Philadelphia
- September 29 – Chicago

You may use the link above to reserve your spot at the September shows.

Here are some images from the Los Angeles and San Francisco shows…

Riviera Country Club
IBG LA 2010

San Francisco’s City Club
Guests arrive for IBG 2010 San Francisco

Trying on the goods
IBG LA

Visiting Carl F. Bucherer (this is not Carl)
Carl F. Bucherer

Appreciating a Vacheron Constantin
IBG 2010 SF

A new Cartier
IBG 2010 SF

An amazing MB&F creation
Max Busser & Friends

A stunning Maîtres du Temps
Maîtres du Temps

MB&F’s Frog
Max Busser & Friends

Jeff’s presentation gets under way
IBG 2010 SF

IBG LA

Thanks for looking. We hope to see you at the shows!

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    About Mike Disher

    My name is Mike Disher and I am WatchTime's technical editor. My interest in watches dates to 1972 and I caught the internet bug in 1997. In 1999 I combined these interests by joining TimeZone.com as its first full-time employee, and later that year I attended my first Basel Fair. I managed TZ from 2000-2007, and in 2008 I joined WatchTime.

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