As we reveal in our July-August issue, on sale July 15, watch brands spent almost half a billion dollars on advertising in the U.S in 2013. The total was $492.68 million: a record high, and up 23.3 percent from the 2012 total. That figure comes from Kantar Media, which each year compiles estimates of ad spending for a range of different products. The figures for 2013 signal that the U.S. watch market is still growing, especially as Swiss luxury brands turn their sights back from China to this … [Read more...]
This is our Timex content section. Please scroll down to find Timex news, Timex reviews and other Timex updates. WatchTime is America’s no. 1 watch magazine, our website watchtime.com is among the fastest-growing watch websites worldwide. We have the largest tablet circulation and highest social media fan base of any watch magazine, including Timex live posts. Our watch database has more than 24,000 watches, among them many Timex watches. WatchTime’s editors are trusted and respected as the world’s leading watch journalists.
Our content section covers the most popular Timex watches, new Timex watches, the best Timex watches in the world and also look at the best Timex watch reviews to help you find the perfect watch for you. Read our posts about top rated Timex watches and the best Timex watches reviews and make sure to also narrow your search down by date, for example by looking for the best Timex watch 2014 or top 10 Timex watches 2013 and popular Timex watches 2015 – or even new Timex watches rumored to be launched in 2016. We will help you answer the questions: what is the best Timex watch, what are the top rated Timex watches? Even for collectors it sometimes can be difficult to decide on the coolest Timex watch or even the best Timex watch in the world. That’s why WatchTime covers many timepieces, on our database and the blog, news or reviews section. There you will find men’s Timex watches and women’s Timex watches as well as the best Timex watches for men and the best Timex watches for women. For budget conscious aficionados we also look into more affordable Timex watches and and address the all-important issue of what is the best Timex watch for the money and what are the best Timex watches values one can expect. Don’t be discouraged if you need more time than expected to find the right watch, head back to WatchTime frequently to not miss any of our top ten Timex watches news, top rated Timex watches reviews or best new Timex watches blog posts.
In an exclusive report in the upcoming May-June issue of WatchTime, we reveal which watch brands are spending the most on advertising in 2012, a record year for watch-company ad spending, and we provide a complete list of the 60 brands that spent more than $1 million on ads. … [Read more...]
With the presidential race between Barack Obama and Mitt Romney heating up, we felt it was the perfect time to share this feature on presidents and their watches from the WatchTime archives (December 2008). Click here to find out what brands graced the wrists and waistcoasts of our chief executives. … [Read more...]
Recently, the sporty Swiss watch brand Alpina announced that actor William Baldwin (Backdraft, The Squid and the Whale, TV's "Gossip Girl") will be the celebrity brand ambassador for its new line of Alpina Divers watches. The brand welcomed Baldwin in a gala press event at New York's Maritime Hotel in late June. At the event, WatchTime sat down with the actor — a fan and collector of fine watches — for a candid chat about timepieces and the role they've played in his life and career. … [Read more...]
This time around our quiz features (mostly) action films, and we throw in a small-screen question or two. Do you know which watches these characters wore? This ticket to the movies is free, and as always, the answers appear at the end. Good luck! … [Read more...]
The Timex Group’s grand foray into the high reaches of the luxury mechanical watch market is ending. Swiss media are reporting that Timex is shutting Vincent Bérard S.A., the La Chaux-de-Fonds-based manufacturer of luxury mechanical watches, that it acquired in 2006. While neither Timex nor the Vincent Bérard firm has made any official announcement, sources close to Timex have confirmed to WatchTime that the Swiss reports are true. … [Read more...]
A few weeks back we offered some general "watches in the movies" trivia. This time around we're focusing on watches worn by leading men such as Brad Pitt, Tom Cruise, Matt Damon and John Travolta, with a few comedy stars added to lighten things up. Do you know which watches these top actors wore? Test your knowledge within. As always, the answers appear at the end. Good luck! … [Read more...]
In the February issue of WatchTime, we reveal which watch Richard Dreyfuss wore as shark researcher Matt Hooper in Jaws. Not all movie watches take decades to identify. Test your knowledge in this quiz to see how well you know your Hollywood watch trivia. Hints in the form of answers appear at the end. … [Read more...]
The first month of a new decade: what better time to mull over other promising (albeit not always successful) beginnings? Test your knowledge of a dozen watch-world firsts (the answers are at the end). … [Read more...]
For those who may have missed it, this was our featured article last week, and it was so popular, we've carried it over. Say goodbye to 2009 with this WIS quiz on some of the year's top stories. To see how you did, or to ensure a perfect score, scroll down to the bottom of the page to see the answers. … [Read more...]
Have you been taking notes? We did say there would be a test. Say goodbye to 2009 with this WIS quiz on some of the year's top stories. To see how you did, or to ensure a perfect score, scroll down to the bottom of the page to see the answers. … [Read more...]
It may not slip discretely beneath your dress shirt cuff, but the CX Swiss Military Watch model called 20,000 Feet is what you will want on your wrist the next time you dive to 6,000 meters. The watch will also come in handy if you plan on standing directly next to a large explosion, or if you need something that will stand up to a 12 gauge Winchester shotgun at close range... and there are videos to prove it. … [Read more...]
Times are tough. But, contrary to what you might think, a tight watch budget doesn’t mean taking a pass on a mechanical movement. With the fall selling season dawning, there’s a fresh crop of under-$1,000 mechanical watches now in stores or soon to be there: the biggest batch, at least it seems to us, since the mechanical revival began. … [Read more...]
U.S. luxury watch king Rolex was the top watch advertiser by far in the United States in 2008. TNS Media Intelligence, which tracks watch advertising across 17 media categories, estimates that Rolex spent $49.30 million on ad placements last year. The figure is more than $20 million more than the number two advertiser, Breitling, which spent $28.92 million, according to TNS. … [Read more...]