Timex

Timex watch news, Timex watches blog posts, updates and other posts about Timex watches as well as Timex watch infos. Includes Timex Expedtion, Timex Easy Reader, Timex GPS watch, Timex watch bands, Timex watches for men, Timex watches for women and Timex watch prices. Timex watches are available globally and WatchTime covers a wide range of Timex watches.

Million Dollar Club 2012: Watch Advertising at All-Time High

Top Four Watch Advertisers 2012

In an exclusive report in the upcoming May-June issue of WatchTime, we reveal which watch brands are spending the most on advertising in 2012, a record year for watch-company ad spending, and we provide a complete list of the 60 brands that spent more than $1 million on ads. … [Read more...]

First Watch: U.S. Presidents and Their Timepieces

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With the presidential race between Barack Obama and Mitt Romney heating up, we felt it was the perfect time to share this feature on presidents and their watches from the WatchTime archives (December 2008). Click here to find out what brands graced the wrists and waistcoasts of our chief executives. … [Read more...]

Talking Watches With New Alpina Brand Ambassador William Baldwin

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Recently, the sporty Swiss watch brand Alpina announced that actor William Baldwin (Backdraft, The Squid and the Whale, TV's "Gossip Girl") will be the celebrity brand ambassador for its new line of Alpina Divers watches. The brand welcomed Baldwin in a gala press event at New York's Maritime Hotel in late June. At the event, WatchTime sat down with the actor — a fan and collector of fine watches —  for a candid chat about timepieces and the role they've played in his life and career. … [Read more...]

Trivia Quiz: Hollywood Watches

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This time around our quiz features (mostly) action films, and we throw in a small-screen question or two. Do you know which watches these characters wore? This ticket to the movies is free, and as always, the answers appear at the end. Good luck! … [Read more...]

Timex to Close Vincent Bérard

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The Timex Group’s grand foray into the high reaches of the luxury mechanical watch market is ending. Swiss media are reporting that Timex is shutting Vincent Bérard S.A., the La Chaux-de-Fonds-based manufacturer of luxury mechanical watches, that it acquired in 2006. While neither Timex nor the Vincent Bérard firm has made any official announcement, sources close to Timex have confirmed to WatchTime that the Swiss reports are true. … [Read more...]

Trivia Quiz: Watches in the Movies 2 – The Sequel

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A few weeks back we offered some general "watches in the movies" trivia. This time around we're focusing on watches worn by leading men such as Brad Pitt, Tom Cruise, Matt Damon and John Travolta, with a few comedy stars added to lighten things up. Do you know which watches these top actors wore? Test your knowledge within. As always, the answers appear at the end. Good luck! … [Read more...]

Trivia Quiz: Watches in the Movies

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In the February issue of WatchTime, we reveal which watch Richard Dreyfuss wore as shark researcher Matt Hooper in Jaws. Not all movie watches take decades to identify. Test your knowledge in this quiz to see how well you know your Hollywood watch trivia. Hints in the form of answers appear at the end. … [Read more...]

TIME TEST: Famous Firsts

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The first month of a new decade: what better time to mull over other promising (albeit not always successful) beginnings? Test your knowledge of a dozen watch-world firsts (the answers are at the end). … [Read more...]

TIME TEST: The Year in Watches

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For those who may have missed it, this was our featured article last week, and it was so popular, we've carried it over. Say goodbye to 2009 with this WIS quiz on some of the year's top stories. To see how you did, or to ensure a perfect score, scroll down to the bottom of the page to see the answers. … [Read more...]

TIME TEST: The Year in Watches

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Have you been taking notes? We did say there would be a test. Say goodbye to 2009 with this WIS quiz on some of the year's top stories. To see how you did, or to ensure a perfect score, scroll down to the bottom of the page to see the answers. … [Read more...]

CX Swiss Military Watch Survives Shotgun, Dynamite, and 20,000 Feet

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It may not slip discretely beneath your dress shirt cuff, but the CX Swiss Military Watch model called 20,000 Feet is what you will want on your wrist the next time you dive to 6,000 meters. The watch will also come in handy if you plan on standing directly next to a large explosion, or if you need something that will stand up to a 12 gauge Winchester shotgun at close range... and there are videos to prove it. … [Read more...]

A Boom for the Budget-Minded: Watches Under $1000

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Times are tough. But, contrary to what you might think, a tight watch budget doesn’t mean taking a pass on a mechanical movement. With the fall selling season dawning, there’s a fresh crop of under-$1,000 mechanical watches now in stores or soon to be there: the biggest batch, at least it seems to us, since the mechanical revival began. … [Read more...]

Rolex Leads U.S. Watch Advertiser Pack

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U.S. luxury watch king Rolex was the top watch advertiser by far in the United States in 2008. TNS Media Intelligence, which tracks watch advertising across 17 media categories, estimates that Rolex spent $49.30 million on ad placements last year. The figure is more than $20 million more than the number two advertiser, Breitling, which spent $28.92 million, according to TNS. … [Read more...]