More Brands Added to Inside Basel/Geneva 2011; Record Number Participating

Now in its sixth year, Inside Basel/Geneva 2011 will be bigger than ever – much bigger. The shows are fully subscribed with 30 brands and independent watchmakers participating this year. This is your chance to see the latest watches from the 2011 Swiss shows, and more. Look inside to see who will be there and to reserve your spot! … [Read more...]

Parmigiani Fleurrier Appoints Marcia Mazzocchi as General Manager of the Americas

Parmigiani Fleurier has announced the appointment of Marcia Mazzocchi as General Manager of the Americas, effective January 3rd, 2011. Ms. Mazzocchi will lead the brand in its efforts to develop a stronger presence in North and South America. … [Read more...]

SIHH Preview: Parmigiani Tonda 1950

Simple is easy, if you don't mind wearing the equivalent of a stick figure on your wrist. Simple with elegance and style is decidedly more difficult. Proportions and details must be perfect. With the Tonda 1950, the designers at Parmigiani Fleurier capture the brand's essence with a few brushstrokes. … [Read more...]

Seal Wears Parmigiani In His New Music Video

Seal's seventh album, Commitment, debuted this week, and the first video, Secret, reveals the still-sizzling chemistry between the performer and his supermodel wife Heidi Klum through intimate scenes of the couple together. In the video, Seal wears his long-time daily-wear timepiece, the Kalpa XL Tourbillon from Parmigiani. … [Read more...]

Scenes from the Pebble Beach Concours and The Quail Motorsport Event

WatchTime had an opportunity to attend the Pebble Beach Concours d'Elegance and The Quail Motorsport Event last month, in connection with Parmigiani's launch of it's new Bugatti Super Sport timepiece. This is a small selection of images from these two events. You may view additional images here. … [Read more...]

WOW TIME: Parmigiani Bugatti Super Sport

In 2004 Parmigiani’s Bugatti Type 370 wowed the watch world with its horizontal, engine block-inspired movement layout. Fast-forward to 2010 and its wow time again at Parmigiani. WatchTime attended the launch of the wild new Super Sport, fittingly held during Pebble Beach Concours d'Elegance weekend. We have exclusive photos of the launch, the watch, and the latest Bugatti Veyron whose name it … [Read more...]

Images From the Parmigiani Bugatti Super Sport Official Launch

Parmigiani held the official launch party for the Bugatti Super Sport at a private residence in Monterey, California, near the scene of the Pebble Beach Concours d'Elegance. WatchTime attended and captured these images, which may be enlarged with a click. Guests arrive for the event. Michel Parmigiani and a guest admire a Veyron. Arrangements are made for poolside dining. Michel … [Read more...]

Parmigiani Hosts L.A. Premiere of the New Sony Pictures Classics Film Get Low

Long-time independent film industry supporter and haute horlogerie manufacture Parmigiani Fleurier hosted the Los Angeles premiere of Sony Pictures Classics newest film Get Low starring Robert Duvall, Sissy Spacek, Bill Murray and Lucas Black. The premiere and after-party took place July 27 at the Samuel Goldwyn Theater in Beverly Hills, well known as the venue of the Academy Awards ceremony. … [Read more...]

Past Forward

Enthusiasts and collectors know Michel Parmigiani’s eponymous Fleurier-based brand. Less well known is his work as a master restorer of historical treasures. Trusted by leading collectors and museums, the Parmigiani atelier brings wonders from the past back to life, employing wide-ranging skills, and a bit of sleuthing. … [Read more...]

Sneak Peek: Inside Basel/Geneva 2010

Following a challenging 2009, the watch industry enters 2010 with a level of creativity and energy that seemed unimaginable 12 months ago. This was evident at Baselworld and SIHH in Geneva, where WatchTime and noted collector Jeff Kingston visited 50 brands to discover the most interesting and intriguing watchmaking achievements for 2010. … [Read more...]

IWC and Parmigiani Go To The Oscars

Top Hollywood celebrities wore IWCs as they made their way down the famous red carpet Sunday night. Taylor Lautner wore the Portuguese Chrono Automatic, Quentin Tarantino wore the Big Pilot, and Robin Williams wore the Pilot’s Mark XVI. Parmigiani Fleurier once again co-sponsored Sony Pictures Classics’ pre-Oscar celebration in Beverly Hills on Saturday night. Guests included Best Actress … [Read more...]

Parmigiani’s New Bugatti: the Atalante Flyback Chronograph

Parmigiani's Bugatti Type 370 collection captured collectors' imaginations with its unique design and technical virtuosity. At SIHH 2010, Parmigiani launched its latest Bugatti-inspired timepiece, the Atalante Flyback Chronograph. Available in red and white gold, with a limited number in platinum, the Atalante is Parmigiani's first flyback. Unlike the highly unconventional Type 370, the Atalante … [Read more...]

Salon International de la Haute Horlogerie (SIHH)

The following brands will exhibit their timepieces to invited trade only at the Palexpo in Geneva: A.Lange & Söhne, Alfred Dunhill, Audemars Piguet, Baume & Mercier, Cartier, JeanRichard, Girard Perregaux, Greubel Forsey, IWC, Jaeger LeCoultre, Montblanc, Officine Panerai, Parmigiani Fleurier, Piaget, Ralph Lauren Watch & Jewelery Co, Richard Mille, Roger Dubuis, Vacheron … [Read more...]

Parmigiani Invests Nearly $20 Million in Vaucher Manufacturing Facility


Parmigiani has announced the opening of its nearly $20 million state-of-the-art Vaucher Manufacture Fleurier facility near its headquarters in Fleurier. The new facility provides about 75,000 square feet for Parmigiani's movement production, finishing and assembly. Parmigiani manufactures all its components within its own facilities. The new Vaucher workshop also provides a wide range of … [Read more...]

Parmigiani Creates LE for Montreaux Jazz Festival


Parmigiani Fleurier is a main partner of the Montreaux Jazz Festival, known worldwide as an event that features the finest musical artists. For 2009, Parmigiani has created a limited edition of its Kalpa XL and Grande models with a graphic signature designed to echo the musical theme of this year's Montreaux festival posters. … [Read more...]

Parmigiani Celebrates New Film “It Might Get Loud”


On June 24 Parmigiani Fleurier hosted an after party following the Los Angeles premiere of Sony Pictures Classics’ rock and roll film documentary "It Might Get Loud," featuring guitar legends Jimmy Page, The Edge and Jack White. Parmigiani was involved with past Sony Pictures Classics films including “Rachel Getting Married” and “Jane Austen Book Club.” Most recently, Parmigiani … [Read more...]