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Million Dollar Club 2012: Watch Advertising at All-Time High

Top Four Watch Advertisers 2012

In an exclusive report in the upcoming May-June issue of WatchTime, we reveal which watch brands are spending the most on advertising in 2012, a record year for watch-company ad spending, and we provide a complete list of the 60 brands that spent more than $1 million on ads. … [Read more...]


More Baselworld 2013 Previews From Watch Insider

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As Baselworld 2013 gets closer, WatchTime's "Watch Insider" Alexander Linz continues previewing novelties at his blog, watch-insider.com. … [Read more...]


Facetime January 5

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Happy New Year and welcome back to Facetime! … [Read more...]


Oris Big Crown Date

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The growing fraternity of dark-tinted "stealth" watches welcomes another member with the arrival of the Oris Big Crown Date, which features a bold, gray-colored dial, accented by applied 3D gray numerals and indices made from a solid block of dark Super-LumiNova. The watch's 44-mm case is made of stainless steel and finished with a coat of gray PVD. Like other models in Oris's aviation-inspired  Big Crown collection, it includes a fluted bezel, a screw-down caseback, and — naturally — a … [Read more...]


Facetime August 18

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We're back, with more Facetime photos! As always, if you’d like to be featured here, in our magazine, Pinterest, and our other social networks, send us a hi-res pic (at least 1mb) at photo@watchtime.com. … [Read more...]


Facetime August 11

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Welcome to another installment of Facetime! This week we have some nice shots from Mount Rushmore, Africa, and more. As always, if you’d like to be featured here, in our magazine, Pinterest, and our other social networks, send us a hi-res pic (at least 1mb) with your at photo@watchtime.com. … [Read more...]


Breitling Rolls Out New Bentleys

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It’s been a big year for Breitling, which introduced a slew of new products at this year’s Baselworld watch fair in March. The brand's family of Breitling for Bentley watches, elegant sporting timepieces developed in cooperation with Bentley, the prestigious British automobile marque, was no exception. This year sees the debut of two new models: a more compact version of the Barnato and a new limited edition, the GMT V8. … [Read more...]


Graham Welcomes Steven Liquorish

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Racer Steven Liquorish has joined the Graham team as a brand ambassador, a fitting choice for Graham's racing-themed watches. … [Read more...]


New Facetime Photos

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Welcome back to Facetime! We have some great pictures this week, and we want to share even more, so keep them coming. To appear here or in the magazine, send us a hi-res picture (at least 1mb) to photo@watchtime.com. Remember to tell us your name, location, and the brand and model of watch you're wearing. … [Read more...]


Facetime Photos for June 23

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It's time for another round of Facetime photos. Summer's officially here, so be sure to send us photos from your vacations. Send us a hi-res pic at photos@watchtime.com and your photo can appear here, on our social media sites, and in our magazine. Our first photo this week includes an impressive collection of watches. If anyone can top this collection, share it with us (and make sure you're in the picture, too). … [Read more...]


This Week’s Facetime Photos

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Here are some new Facetime photos. Keep sending us great photos like the ones below. You can send us a hi-res pic at photos@watchtime.com. … [Read more...]


Pilots’ Watch Review: Bell & Ross BR 03-94 Chrono

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For the pilots' watch review in our March-April issue, on sale now, writer Martina Richter selected two three-hand pilots’ watches and seven pilots’ chronographs to accompany a trio of pilots – aerobatics champion Klaus Lenhart and his protégés Axel Schütte and Andreas Langer − while they performed an aerobatic program, specially designed for our review, in the skies above the Swabian Mountains in southern Germany. One of the watches chosen was the Bell & Ross BR 03-94 Chronograph … [Read more...]


The Ship’s New Captain: Ulysse Nardin’s Patrik Hoffmann

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On April 14, one of the giants of the modern watch industry, Ulysse Nardin’s Rolf Schnyder, passed away unexpectedly. Schnyder transformed a small company known for marine chronometers into an innovative manufacturer producing groundbreaking timepieces. Following Schnyder’s passing, vice-president Patrik Hoffmann was appointed CEO. We go inside Schnyder's last days, we look at the transition, and we trace the rise of Ulysse Nardin’s new captain. … [Read more...]


Oris Carlos Coste Limited Edition – Cenote Series

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In 2010, Carlos Coste established a new Guinness world record for freediving by completing a 150 meter underwater swim using no breathing apparatus. The Venezuelan was armed with only a torch and a monofin when he made the dive, and now Oris honors his achievement by creating a special Carlos Coste Limited Edition Cenote Series diver's watch. Find pricing and wallpaper inside. … [Read more...]


Oris Big Crown X1 Calculator

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On October 14, 1947, the Bell X1 undertook the first manned supersonic flight, breaking the sound barrier and entering the history books. The X1 pilots undertook their amazing feat in an age before computers and pocket calculators, relying on the specially designed "slide rule" for all calculations. The new Oris Big Crown X1 timepiece is an homage to this aviation milestone. Find wallpaper and pricing inside. … [Read more...]


Oris Big Crown X1 Calculator

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On October 14, 1947, the Bell X1 undertook the first manned supersonic flight, breaking the sound barrier and entering the history books. The new Oris Big Crown X1 timepiece is an homage to this aviation milestone. The Bell X1 pilots undertook their amazing feat in an age before computers and pocket calculators, relying on the specially designed "slide rule" for all calculations. In honor of these pilots, the Big Crown X1 Calculator incorporates a circular version of the slide rule into its … [Read more...]


Reader’s Story: My Timing Was Right

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For WatchTime reader Stu Gleich, lucky timing and an amazing bit of serendipity let his two passions - watches and music - take him someplace he never dreamed he might end up. He sent us his story, and we thought you would enjoy it. … [Read more...]


Louis Moinet Signs With New USA Distributor

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Jean-Marie Schaller, CEO of Les Ateliers Louis Moinet, and Don FitzHenry, CEO of Milestone Distribution, have signed a new agreement under which Milestone will distribute Louis Moinet timepieces in the USA. The agreement reflects Louis Moinet's commitment to strengthen its position in the US through this association with a trusted distributor. Milestone also distributes the Cuervo y Sobrinos and H. Moser brands in the US market. … [Read more...]


Oris Creates U.S. Subsidiary, Names V.J. Geronimo CEO

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Oris SA has established a new U.S. and Caribbean subsidiary, Oris Watches USA, and named V.J. Geronimo as the chief executive officer. Effective September 1, the new subsidiary will take over U.S. distribution from Hawthorne, N.Y.-based Oris USA, Inc., headed by Mark Wasserman. Oris officials said the move reflects a decision to exercise greater control over distribution in the U.S. market. … [Read more...]


Oris Williams F1 Team Day Date

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Now in its seventh season as the official watch partner of AT&T Williams, Oris introduces the Williams F1 Team Day Date. The 44mm black DLC stainless steel case surrounds a slotted dial featuring the Williams F1 team blue and white colors. A blue silicon shock absorber has been placed between the bezel and case to help isolate the movement from shocks. The Williams logo appears on the dial just above the six. … [Read more...]


Switzerland Mourns Its Watch “Messiah”

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Switzerland has responded to the sudden death of Swatch Group Chairman Nicolas G. Hayek on June 28 with a rare outpouring of grief, praise, and appreciation. Hayek, 82, was born in Beirut, Lebanon, but grew up in Switzerland and spent his entire professional life there. Hayek has been a prominent public figure in the country for four decades and one of the country’s most famous and, ultimately, beloved figures. … [Read more...]


Oris Pays Tribute With Bob Dylan Limited Edition

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In one of his greatest hits, Bob Dylan sings "The Times They Are A-Changin." As a tribute to Bob Dylan, Oris has created a special edition Rectangular model, limited to just 3000 pieces worldwide. The watches, in stainless steel, carry Bob Dylan’s signature on the finely patterned dial. His portrait is engraved on the case back along with the limited edition number of the watch. A small glass window offers a glimpse of the mechanical movement with the Oris red rotor. This Oris limited edition … [Read more...]


Oris ProDiver Chronograph

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The new 51mm Oris ProDiver features an innovative safety system: the rotating unidirectional bezel must be lifted before it can be turned. A vulcanized rubber ring makes it easier to manipulate the bezel. The ProDiver’s titanium case houses a black DLC-coated safety barrier to protect the crown and pushers while still allowing them to be screwed into the case, ensuring water-resistance to 1000 meters. The ProDiver also offers a self-regulating helium valve for those who dive in deep-sea … [Read more...]