David Yurman

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5 Fashion Brands You Didn’t Know Made Men’s Mechanical Watches

Burberry Britain Automatic

Watches bearing the names of big fashion houses tend to get written off by serious watch aficionados, who tend to think of them as only for ladies or, worse, only inexpensive pieces with quartz movements. In addition to brands like Hermes, Ralph Lauren, and Chanel, who have taken strides to establish themselves in the world of men's mechanicals, here are five other such brands that may have flown … [Read more...]

Cable Meets Cobra: David Yurman’s New Shelby 1000 Sports Watch

David Yurman Revolution Shelby 1000 Black

Watch-and-jewelry designer David Yurman, famous for his signature cable bracelet, has teamed up with muscle-car visionary Carroll Shelby, creator of the legendary Shelby Cobra, to create Yurman's first limited-edition sports watch, the David Yurman Revolution Shelby 1000. … [Read more...]

Million-Dollar Club: What Watch Brands Spent the Most on Advertising in 2011?

Rolex/Chanel/BellRoss/Omega graphic

If watch advertising is a barometer of the health of a market — and it is — then the U.S. watch market is bouncing back after the catastrophe of 2009. Spending on watch advertising in the United States jumped 16 percent in 2011 to $365.8 million, indicating that the watch market here is improving. … [Read more...]

2011 Digital IQ Index Finds Luxury Watch Brands Lagging

L2 bills itself as a think tank for digital innovation, and each year the group releases the Digital IQ Index which ranks the “digital competence” of 35 leading luxury watch and jewelry brands. The newest rankings are out, and to the surprise of few, watch brands do not fare well. Find out who is gifted and who is feeble inside. … [Read more...]