This is our BMW content section. Please scroll down to find BMW news, BMW reviews and other BMW updates. WatchTime is America’s no. 1 watch magazine, our website is among the fastest-growing watch websites worldwide. We have the largest tablet circulation and highest social media fan base of any watch magazine, including BMW live posts. Our watch database has more than 24,000 watches, among them many BMW watches. WatchTime’s editors are trusted and respected as the world’s leading watch journalists.

Our content section covers the most popular BMW watches, new BMW watches, the best BMW watches in the world and also look at the best BMW watch reviews to help you find the perfect watch for you. Read our posts about top rated BMW watches and the best BMW watches reviews and make sure to also narrow your search down by date, for example by looking for the best BMW watch 2014 or top 10 BMW watches 2013 and popular BMW watches 2015 – or even new BMW watches rumored to be launched in 2016. We will help you answer the questions: what is the best BMW watch, what are the top rated BMW watches? Even for collectors it sometimes can be difficult to decide on the coolest BMW watch or even the best BMW watch in the world. That’s why WatchTime covers many timepieces, on our database and the blog, news or reviews section. There you will find men’s BMW watches and women’s BMW watches as well as the best BMW watches for men and the best BMW watches for women. For budget conscious aficionados we also look into more affordable BMW watches and and address the all-important issue of what is the best BMW watch for the money and what are the best BMW watches values one can expect. Don’t be discouraged if you need more time than expected to find the right watch, head back to WatchTime frequently to not miss any of our top ten BMW watches news, top rated BMW watches reviews or best new BMW watches blog posts.

Around the Web: William Shatner’s Watch, The Hole-in-One Club, and More


Welcome to this week's installment of “Around the Web.” This week, WatchTime social media maven Alan Loren updates watch aficionados with some of what else was happening in the watch world while many of us were paying attention to the news and new products from SIHH 2014. … [Read more...]

WatchTime “Inside Basel.Geneva 2013″ Tour Kicks Off in Chicago

WatchTime IBG event - Chicago

WatchTime's "Inside Basel.Geneva" (IBG) series of watch-collector events, held in cooperation with noted collector and watch expert Jeff Kingston and featuring more than a dozen luxury watch-brand sponsors, was held last week at Chicago's elegant Drake Hotel. Click here for photos from the event. … [Read more...]

Ball for BMW Adds Mechanical Thermometer, Chronograph to its Collection (Video)

Ball for BMW TMT limited edition

Ball Watch Company, which launched its first Ball for BMW watches last year, introduced two new additions to the collection, developed in collaboration with the German luxury carmaker, at this year's Couture show in Las Vegas: the Ball for BMW TMT, which incorporates the brand's mechanical thermometer module, and the Ball for BMW Chronograph. … [Read more...]

Tickets for WatchTime Inside Basel-Geneva 2013 On Sale Now


Calling all watch aficionados… the 2013 dates for Inside Basel-Geneva — the mega-popular series of watch collector events held by WatchTime and noted collector Jeff Kingston — have been announced, and tickets for IBG in each of this year’s five cities are on sale now. Tickets always go fast, and some venues routinely sell out quickly, so click here to order yours now. Like last year’s immensely successful events, this year’s IBG will take place in five-star hotels and upscale … [Read more...]

Ball and BMW Team Up For New Watch Collection

Ball for BMW Classic blue dial

Ball Watch Company, whose history is rooted in the early days of train travel, has taken its watchmaking talents from the rails to the roads, collaborating with German luxury automaker BMW to introduce a new line of watches, called Ball for BMW. … [Read more...]

Maurice Lacroix Partners with Fisker Automotive

Henrik Fisker & Maurice Lacroix's Marc Glaser

Another luxury wristwatch/luxury car co-branding deal to announce today... Maurice Lacroix has joined Fisker Automotive, makers of premium electric sports cars, for what the press release refers to as "word-wide brand-building activities." As part of the deal, the car company's founder, Henrik Fisker — who designed sports cars for BMW and Aston Martin before founding his own firm in 2007 — becomes an "Official Brand Ambassador" of Maurice Lacroix. The agreement was announced at a VIP event … [Read more...]

“Inside Basel-Geneva” Tour Kicks Off in Chicago

Chicago IBG ballroom

The 2012 edition of WatchTime's popular "Inside Basel-Geneva" collectors' events opened up in grand fashion last week, with the first of this year's series taking place at the luxurious Union League Club of Chicago. Click here for more details and a slideshow of photos from the evening. … [Read more...]

Fast and Curious: WatchTime Behind the Wheel of the BMW M6


Yesterday a contingent of WatchTime staffers paid a visit to BMW North America at its HQ in northern New Jersey. In between business meetings, prepared presentations, and question-and-answer sessions about the luxury wriswatch and luxury automobile worlds (BMW is an official partner in WatchTime's Inside Basel-Geneva collector events), several of us, including your humble digital media editor, had the opportunity to test-drive some of the company's coolest cars. … [Read more...]

A. Lange & Söhne CEO Wilhelm Schmid: The WatchTime Q&A

ALS CEO Wilhelm Schmid

Wilhelm Schmid came aboard as CEO of the German luxury watch brand A. Lange & Sohne in January 2011 after eight years in senior sales and marketing positions at BMW. Recently, WatchTime sat down with Schmid at the New York City offices of Lange's parent company, the Richemont Group, for a conversation about his growth plans for Lange, his passion for watches, and the challenges of keeping the brand's flagship Lange 1 model fresh while retaining its classical look. … [Read more...]

The Latest FaceTime Photos


Dear WatchTime readers, thank you very much for continuing to send us photos of yourselves wearing your favorite watches in all kinds of interesting places and situations! Here are some of the latest we've received. If you'd like to see yourself and your timepiece here, email us a high-res photo, along with a descriptive caption, to The best photos will also be selected for our Facetime category in the next issue of WatchTime magazine. … [Read more...]

Exotic Looks, Exotic Performance, Un-exotic PriceThe 2011 Lotus Evora


A few months ago I joined a group of journalists and pro driving instructors behind the wheels of several high-zoot sports cars at Laguna Seca racetrack, and on the 18 Mile Drive in Carmel, California. One stood out clearly from the rest – the Lotus Evora. Let's take a look. The younger among you may know Lotus only through the Elise – a purpose-built track car that offers great fun in small doses, but you would not want to live with one every day. The Elise embodies Colin Chapman’s … [Read more...]

2010: The Year In Review Quiz, Part II


Once again we look at the biggest and smallest stories of the year. Were you paying attention? As always, the answers appear at the end. Good luck! … [Read more...]

A. Lange & Söhne Names BMW’s Wilhelm Schmid CEO


German watchmaker A. Lange & Söhne has appointed Wilhelm Schmid as Chief Executive Officer effective January, 2011. Schmid, 47, a German national, has held several positions in marketing and sales over the last eight years for BMW. Since 2007, he has been responsible for sales and marketing for BMW South Africa. As CEO, Schmidt will be entrusted with further developing the Lange brand and its operations. … [Read more...]

2009 Filled with Awards for A. Lange & Söhne


2009 proved to be a very successful year for A. Lange & Söhne. With a total of 21 international awards, it is in fact the most successful year in the history of the brand, which was re-established in 1990. Since the presentation of the first collection, the timepieces made in Saxony have won more than 130 prizes, including 81 first prizes. … [Read more...]

Hublot Joins Team Alinghi for 2010 America’s Cup Defense


Hublot and Alinghi announced yesterday that Hublot has committed to support Alinghi's campaign in the 33rd America’s Cup. Hublot CEO Jean-Claude Biver (photo right) joined Alinghi team president Ernesto Bertarelli at Alinghi's training base in Genoa, Italy for the announcement. Alinghi will defend against the challenger, Larry Ellison's BMW Oracle yacht, in the waters off Ras al-Khaimah, UAE, beginning on February 8, 2010. … [Read more...]