Author Archive for Mark Bernardo
My name is Mark Bernardo and I have been the managing editor of WatchTime since 2006. I have written about numerous watch companies from major brands like Omega, TAG Heuer and Piaget, to exclusive artisan lines such as Jean Dunand, De Bethune and DeWitt. Prior to joining WatchTime I was the editor of Smoke, a lifestyle magazine for cigar enthusiasts, where my beats included watches, cars, wines and spirits, celebrities, men's fashion, and other subjects in addition to cigars and cigar accessories. I have written about luxury items for a variety of men's-interest publications, including Robb Report, Robb Report Motorcycling, Stratos, Overtime, and Stuff.
Giant of Time: Eli Manning Gets His Own Citizen Watch

New York Giants fans hoping their team goes deep into the NFL playoffs this year can only sit on the sidelines (or couch, or recliner, or high-priced stadium seat) and cheer their star quarterback Eli Manning to victory. However, a lucky few of them can do so while wearing a Citizen watch made specifically for Manning himself.
Big Bang Baller: WatchTime Talks to NBA Star and Hublot Ambassador Dwyane Wade

In November, shortly before the end of the NBA lockout, Miami Heat guard Dwyane Wade joined Hublot at the opening of the Swiss brand’s new boutique in Bal Harbor, Florida to introduce his own Hublot watch, the King Power Dwyane Wade, to the U.S. market. Wade is donating part of the proceeds from sales of the watch — a limited edition of 500 pieces — to his children’s charity, the Wade World Foundation.
Gentlemen’s Holiday Gift Guide 2010

Still seeking the right gift for the watch aficionados and other men of discerning taste on your shopping list? Check out WatchTime’s lineup of luxurious items and accessories for some last-minute ideas.
Racing Rarities
Classic 1970s-era timepieces from TAG Heuer’s motorsports heyday go on the auction block.

The list of watch brands to which entire auctions have been devoted is short — Rolex, Patek Philippe, Omega, and a handful of others come to mind. TAG Heuer joins that elite group this year, just in time for the brand’s 150th anniversary. WatchTime previews the sale.
Thunderstruck
MB&F’s latest horological machine arrives like a bolt from the blue.

It started with the figure-eight-inspired central tourbillon HM1. Then came HM2, with flying buttresses and porthole dials. HM3 followed with rotating cones providing the time. Earlier this year came a redesigned HM3 with cones resembling the bulging eyes of a frog. Now, MB&F rolls out its latest model, the HM4, which makes its predecessors look downright conventional by comparison.
Omega Man
Insights and Observations from Dr. George Daniels

At Baselworld, a small group of watch publications, including WatchTime – the only U.S. representative, was granted an interview with Dr. George Daniels, the legendary British watchmaker and creator of the co-axial escapement. At 84, Daniels still plies his trade, developing technology for Omega and creating his own watches, most recently with his former apprentice, British watchmaker Roger Smith. What follows are excerpts from the interview.
Auto Exotica from Bovet

The watch world calendar year kicks off with the SIHH and Baselworld spectacles, where the great majority of new releases or “novelties” are introduced to the press and the public. The early summer watch and jewelry shows in Las Vegas – JCK and Couture – typically pale in comparison, at least when it comes to new watch introductions. But that is not always the case.
“Mad” About ’60s Watches

The fourth season of AMC TV’s Emmy-award-winning drama series Mad Men premieres in late July, and the show’s fans have the date circled. The series, which follows the lives and careers of Madison Avenue advertising executives in 1960s New York, has not only wowed critics and fueled revivals of that era’s fashions and classic cocktails — its famous attention to period details has provided substantial fodder for watch enthusiasts.
PALACE COUP: Jean Dunand’s Newest Watch is a Tribute to the Industrial Revolution

What sets Jean Dunand apart from other luxury watch brands — aside from its extremely limited production and lofty price points — is the fact that each collection has a totally different look, with no “house style” and very few unifying brand characteristics. The only common principle behind each Jean Dunand model, as voiced by the brand’s owners, Thierry Oulevay and Christophe Claret, is that duo’s love of the Art Deco era and its distinctive design principles.
Geneva Unconventionals

Every year, Richemont Group’s luxury watch brands, plus a handful of large, independent brands, exhibit their new watches at SIHH in Geneva’s labyrinthine Palexpo Center. This year, 38 small, independent watch brands put on their own show called the Geneva Time Exhibition (GTE) at the International Geneva Conference Center, in the heart of downtown, near the famed Place des Nations.










