About Mark Bernardo

Mark Bernardo is the digital media editor of WatchTime magazine, responsible for developing and overseeing the editorial content on WatchTime.com as well as for WatchTime's tablet editions for the iPad, Nook, and Kindle. As WatchTime's managing editor, from 2006 through 2011, he has written about numerous watch companies from major brands like Omega, TAG Heuer and Piaget, to exclusive artisan lines such as Jean Dunand, De Bethune and DeWitt. Prior to joining WatchTime, he was the editor of Smoke, a lifestyle magazine for cigar enthusiasts, whose beats included cigars, watches, cars, wines and spirits, celebrities, men's fashion, and other subjects, and has written about luxury items for a variety of men's-interest publications, including Robb Report, Robb Report Motorcycling, Stratos, Worth, and Bloomberg Markets.

5 Standout Skeleton Watches From SIHH 2015

Cartier Crash Skeleton - front

The WatchTime editorial team recently returned from SIHH 2015, and one of the trends we noticed at this year's fair was a number of brands putting their own spin on the classical skeleton watch. Here are five new skeleton watches worthy of a closer look. … [Read more...]


9 Watch Brands That Make Their Own Metals

Rolex Cosmograph Daytona - Platinum - angle

We're all familiar with the most popular materials for watch cases — steel, rose gold, titanium, et cetera. But what about Rolesium, Ceragold, and Zenithium? While many watch brand take great pride in making their own cases, movements and dials, only a handful have gone the extra mile and actually invented their own materials, mostly for use in cases, but sometimes even for parts inside the watch. Many of these have come about as watch brands invested in developing new alloys in an effort to … [Read more...]


IWC Ingenieur Chronograph Silberpfeil

IWC Ingenieur Chronograph Silberpfeil

IWC upgraded its Ingenieur collection of sports watches in 2013, incorporating design touches inspired by the brand's partnership with the Mercedes-Benz AMG Petronas Formula One racing team. Among the new models in the line is the Ingenieur Chronograph Silberpfeil, which pays tribute to a classic race car. The Chronograph Silberpfeil is named for the Mercedes-Benz W25 Silver Arrow ("Silberpfeil" in German), which famously got its name from  a race at the Nürburgring in 1934 in which the … [Read more...]


Close-Up: The Boutique-Exclusive Ulysse Nardin Blue Toro

UN_BlueToro_165

The Ulysse Nardin Blue Toro watch — a perpetual calendar with dual-time function powered by an in-house movement — is the definition of "hard-to-get:" The watch (Ref. 326-01LE) is limited to 99 pieces and available exclusively in Ulysse Nardin boutiques. Scroll down for more info and photos. … [Read more...]


The Apple Watch: What Does It Mean For the Swiss Watch Industry?

Apple Watch - small

Apple has announced that its highly anticipated new Apple Watch — which it unveiled to great fanfare last fall — will be available at retail in April 2015, with prices starting at $349. So what does the release of the latest and most discussed smartwatch mean for the luxury watch industry in Switzerland? … [Read more...]


For Desperate Hours: Breitling Emergency II

Breitling Emergency II Intrepid Orange dial

Breitling introduced its Breitling Emergency watch — the first wristwatch with a built-in emergency microtransmitter — in 1995. Since then, the watch has been worn and used by many professional pilots and has played a role in numerous search-and-rescue missions. At Baselworld 2013, Breitling introduced another world-first with its Emergency II, the first watch with a dual frequency locator beacon. … [Read more...]


The New Rolex Deepsea and 6 Other Extreme Dive Watches

Rolex Sea-Dweller Deepsea D-Blue

All divers' watches share certain characteristics that make them divers' watches: unidirectional rotating bezels, secure screw-down crowns, higher-than-typical water resistance. Some of these divers' watches, however, go the extra mile (or fathom), with cases that can descend to 3,000 or even 4,000 meters, chronographs operable at incredible depths, or high-tech depth gauge devices built into their mechanical movements. Below, we take a look at seven of these "extreme" dive watches and what sets … [Read more...]


Back to the Past: Jaeger-LeCoultre Reverso Ultra Thin 1948

Jaeger-LeCoultre Grande Reverso Ultra-Thin 1948

The iconic Jaeger-LeCoultre Reverso has had many incarnations since its debut as a watch for polo players in 1931. One of the most recent is the new Jaeger-LeCoultre Reverso Ultra-Thin 1948, a classically elegant watch that revives the look of the Reverso model that heralded the style of the 1950s. … [Read more...]


Baselworld 2015 Preview: Longines Conquest Classic Moonphase

Longines Conquest Classic Moonphase

With SIHH 2015 in the rearview mirror, the eyes of the watch world now focus on the upcoming Baselworld watch fair in March, with numerous watch brands releasing news and photos of new models debuting at the show. One of these watches is the Longines Conquest Classic Moonphase, a new complication in the brand's Classic Conquest collection. … [Read more...]


Need for Speed: 13 Watches Inspired by Auto Racing

Chopard Superfast Chrono - front

The worlds of watchmaking and automobile racing have shared a strong connection for decades, with racing and high-performance cars often serving as a direct inspiration for watches, including classic models like the Rolex Daytona and TAG Heuer Carrera, which both turned 50 in 2013. Below we take a look at 10 recently released watches with designs influenced by motorsports. … [Read more...]


Breitling Transocean Chronograph Unitime

Breitling Transocean Chrono Unitime

Breitling introduced its first Unitimer model — a self-winding world-time watch, now a sought-after collectors’ item — in the 1950s. At the 2012 Baselworld watch fair, the brand unveiled the updated version, the Transocean Chronograph Unitime, a timepiece that expresses the brand's classical, aviation-inspired theme with technical innovations and a striking, modern design. The watch features Caliber B05, based on Breitling's first in-house movement, automatic chronograph Caliber B01, … [Read more...]


SIHH 2015: Here Are 19 Of The New Watches We’ve Seen So Far

SIHH Panerai PAM580

The 2015 edition of Geneva's Salon International de la Haute Horlogerie (SIHH) kicks off tomorrow, and WatchTime will be reporting live on the new watches introduced at the fair. Many watch brands exhibiting at SIHH have already teased us with some of the new products they will launch there. Scroll down to get a glimpse of WatchTime's pre-SIHH coverage. … [Read more...]


SIHH 2015: The Greubel Forsey QP à Equation with “Mechanical Computer”

Greubel Forsey QP a Equation

Well-heeled collectors of ultra-complicated mechanical watches, and the haute retailers who supply them, should be in Seventh Heaven over Greubel Forsey's seventh "Invention Piece," the Greubel Forsey QP à Equation, unveiled to the watch intelligentsia today at SIHH 2015 in Geneva. … [Read more...]


SIHH 2015: IWC Portugieser Annual Calendar (Updated with Live Photos and Prices)

IWC Portuguese Annual Calendar - front

The new IWC Portugieser Annual Calendar, part of the brand's "Year of the Portugieser" at SIHH 2015, is a timepiece that marks two IWC firsts: its in-house movement is equipped with an innovative annual calendar mechanism and also boasts a two-barrel, seven-day power reserve. … [Read more...]


5 Record-Setting Ultra-Thin Watches

Breguet 5733 BR

As we've seen in recent years — and most especially at this year's SIHH — watch brands are pulling out all the stops to achieve new records not only in thinness, but in the level of complication and complexity that they pack into those super-slim movements and cases. Here are five recent examples of timepieces that (at least for the moment) have set records for thinness in their respective categories. … [Read more...]


Panerai Radiomir 1940 3 Days – 47 mm “Paneristi Forever”

Panerai PAM00532 Paneristi Forever - front

Many watch brands have their communities of diehard fans, but few can match the intense devotion of the Paneristi, the group of Panerai watch enthusiasts that have met regularly for 13 years on the independent, online forum www.paneristi.com to share their passion for the brand. Panerai has rewarded its most loyal supporters with a limited-edition watch in their honor. … [Read more...]


5 Watch Brands We’ve Seen on “Mad Men”

Don Draper JLC

When AMC's hit drama series "Mad Men" kicked off its seventh and final season this year, we've decided to re-present our list of five iconic watch brands that we've identified on the wrists of the show's characters. … [Read more...]


SIHH 2015: New Dial Designs for A. Lange & Söhne Saxonia (Updated with Live Photos)

A Lange & Sohne Saxonia - trio

At the SIHH 2015 watch fair, German luxury watch brand A. Lange & Sohne unveiled three new models in its elegant, understated Saxonia collection. The new-generation versions of the Saxonia, Saxonia Automatic, and Saxonia Dual Time all feature subtly redesigned dials, with two models also sporting new case dimensions. … [Read more...]


7 Personalized Watches Made for World Champion Athletes

LeBron James wearing AP watch

With the NFL Season in full swing, and the NBA and NHL just getting warmed up, we at WatchTime thought it would be the perfect time to re-post (with a few updates) our article on the elite fraternity of athletes who have not only won a world championship in their sports but also boast a watch made specifically for them. Here are seven notable watches of champions. … [Read more...]


SIHH 2015: Panerai Luminor Submersible 1950 Carbotech

Panerai Luminor Submersible 1950 Carbotech

Panerai has launched several new versions of the Submersible, its hyper-masculine, professional-grade divers' watch. The most unusual is the Panerai Luminor Submersible 1950 Carbotech 3 Days Automatic. … [Read more...]